Area Sales Executive

4 weeks ago


Panaji, India Britannia Industries Limited Full time

Job Description

Job Description

Position Overview:

The position is responsible for driving secondary value & volume objectives for the assigned area. Will be responsible to handle EDGE execution at POS.

Key Stakeholders

Internal : TSI (WS)

External: AW & AWSM, Retailers, Wholesalers (W/S)

Educational Qualification

Any graduate , MBA is desirable

Experience

5-6 years of experience in handling GT Sales Field operations in FMCG industry .

Desired Competencies

Should have experience of working in FMCG sales function.

Knowledge of working in SAP environment would be an advantage.

Able to handle team .

Key Responsibilities

Objective Setting

- Monthly objective setting
- Quarterly Joint Business Plan (JBP) with AW and adherence to the same

Customer Management

- Getting adequate infrastructure (Godown, RSA , Units)

Sales Call

- Ensure freshness of stock
- Managing Stock Norms for CRSC (internal tool used by the replenishment team)

Operationalize new products & consumer promos

- Ensuring execution of Trade Marketing Strategy goals
- Ensuring execution of schemes, consumer promos & new product launch
- Ensure visibility implementation & Merchandizing

People Management

- Conducting classroom training for Route Sales Agent / TSI

Coverage

- Identify Market benchmarking and best practices

Commercial control

- Systems adherence (Hubbing, Primary Dispatch Plan adherence, Cheques availability)

Claims ensuring


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