
Senior Sales Manager
3 weeks ago
About the Company:
Research has proved that providing employees with fresh coffee and tea increases productivity in any office. A vending machine, which dispenses fresh coffee at the touch of a button, thus becomes an absolute necessity. Recognizing the huge potential, Coffee Day Beverages embarked on a dynamic journey to become the largest fresh milk - roasted coffee beans vending chain with a distinct brand identity of its own. Today, we have become the largest player in the segment with over 55,000+ installations across the country. And, we continue to grow We have made freshness an integral part of the vending machine proposition. The best ingredients are used and strict quality checks are performed to ensure consistent quality of the coffee beans. This enables us to deliver the satisfaction of a freshly brewed cup of beverage. Our reach extends across the length and breadth of the country. Locations including airport lounges, railway stations, road transport hubs, petrol stations, malls, corporate, offices, schools, colleges, hospitals, restaurants and hotels.
Reporting to: Branch Head
Reportees: Manager/ Area Sales Manager / Territory Manager-Sales / Executive-Sales
KRA:
1. Translating companys objectives in the region
2. Ensure Account Development with companys operational procedures
3. Lead, motivate & develop team to maximize profits
4. Generate new sales and maintaining existing business
5. Sustain and increase revenue inflow
Knowledge, Skills & Abilities: Excellent communication & influencing and negotiation skills
Financial awareness
Ability to strategize & analyze reports
Sales & Business Development orientation
Good Leadership and Team management skills
Qualifications:
Experience: MBA/PGDM Marketing/Sales 12 years plus of experience, with minimum 3 yrs of exp in leadership role.
Exposure to Institutional/Corporate sales
Experience in distributor and channel sales management
Team management and Vendor Management
Roles & Responsibilities:
SALES , BD & Dist. Management:
Will be responsible to handle sales for an Area/ City/ Region.
Handling all segments/ any segment of B2B Sales and Business Development Key Accounts, SME, Retail, Horeca etc.
Sales forecasting and Budgeting and managing overall business volume
Maximizing ROI of the region.
Distribution and Channel Management; to achieve revenue targets.
Emphasis on retention of existing clients/ base
Responsible for teams development, encompassing proper direction, support etc
Process and customer orientation:
Ensures smooth interaction with support functions and further integration with sales team.
Competitor analysis and its impact in assigned territory.
Distribution management and managing statutory compliances
Ensure the SOPs are followed throughout the region/ team.
Cost consciousness
Minimize machine pullouts and maximize revenue from existing accounts
Conceptualize and implement strategies for alternate sales channels
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