Head Creative

4 weeks ago

Gurugram, India Technians Softech Full time

Job Description

ROLES & RESPONSIBILITIES:

- Foster collaboration with cross-functional teams to ensure that creative solutions align with brand and campaign objectives.
- Conduct comprehensive research on clients industries and audiences through a blend of online resources, interviews, and in-depth studies.
- Craft articulate marketing copy and creative content, including pitch decks, post copies, and case studies, aimed at promoting our products/services.
- Contribute to business pitches, leveraging persuasive storytelling to secure new clients or projects.
- Meticulously review and refine copy to uphold standards of accuracy, coherence, and alignment with brand guidelines and campaign objectives.
- Actively participate in brainstorming sessions to generate innovative concepts, taglines, and slogans that harmonize with clients marketing goals.
- Adapt writing style adeptly to suit varied brands, target demographics, and campaign imperatives.
- Forge close collaboration with art directors, designers, and other team members to conceive and execute integrated and impactful advertising endeavors.
- Exercise discernment in approving copy and creative materials to ensure they adhere to brand standards, maintain quality benchmarks, and exceed client expectations.
- Lead and inspire a cadre of creative strategists, copywriters, and content creators, fostering an environment conducive to continual growth and innovation.
- Cultivate a cohesive team culture imbued with a sense of purpose and belonging among copywriters.

REQUIREMENTS:

- Possess 4-5 years of experience as a creative strategist and copywriter, showcasing a track record of successful campaigns in a portfolio.
- Demonstrate robust strategic thinking and problem-solving prowess.
- Remain abreast of the latest developments in the field and emerging trends.
- Exhibit adept leadership and team management capabilities.
- Display organizational finesse in managing multiple projects within stringent timelines.
- Hold a Bachelor's degree in Advertising, Marketing, Communications, or a related discipline.
- Exhibit exceptional written and verbal communication skills, coupled with masterful storytelling abilities.
- Proficient in copywriting, scriptwriting, proofreading, creative visualization, team leadership, campaign planning, blogging, and web page content creation.
- Thrive in a collaborative, fast-paced team environment.

BENEFITS:

- Competitive salary package commensurate with skills and experience.
- Opportunities for professional development and training to foster continuous growth.
- Collaborative and supportive work environment that values innovation and creativity.
- Flexible work timings, 5-day work week, yearly appraisals, and refreshing breaks for work-life balance.

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