Silverpush - Head - Design - Creative

2 weeks ago

Gurugram, India Silverpush Full time

Key Responsibilities- Develop and execute creative strategies that align with the companys goals and brand identity.- Lead the creative team in brainstorming, conceptualizing, and producing visual content for campaigns, marketing materials, and other projects.- B2B SaaS Expertise: Conceptualize and design case studies, product explainers, website UI/UX, ad mock-ups, and award-entry campaigns tailored for SaaS audiences.- AI-Driven Creativity: Leverage cutting-edge AI tools for design, motion graphics, video editing, and content ideation to streamline processes and deliver innovative outputs- Collaborate with marketing, product, and sales teams to ensure cohesive messaging across all channels.- Oversee the design and production process, from initial concept to final delivery, ensuring high-quality results.- Mentor, guide, and manage a team of designers, copywriters, and other creative professionals to foster a culture of creativity and collaboration.- Stay updated on industry trends and incorporate them into the companys creative strategies.- Manage budgets and timelines for creative projects, ensuring all deliverables are met on time and within budget.- Evaluate the effectiveness of creative campaigns and make recommendations for improvement.- Maintain brand consistency across all creative And Skills- Experience: 6-8 years in design or creative leadership roles, with significant experience in B2B SaaS or tech-driven companies.- Portfolio: A strong portfolio showcasing expertise in website UI/UX, product videos, case studies, award entry videos, and ad mock-ups.- Tools: Proficiency in Adobe Creative Suite (Photoshop, Illustrator, After Effects, Premiere), Figma, and AI tools like MidJourney, Runway, or Adobe Firefly.- Leadership Skills: Proven ability to lead, mentor, and scale creative teams of 1015 people.- Storytelling: Ability to simplify complex technical products into clear, visually compelling narratives.- Speed & Adaptability: Fast learner with a knack for working in a dynamic, high-growth environment.- Knowledge of HTML/CSS for design implementation and experience with SaaS product marketing (ref:iimjobs.com)

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