
Creative Head
17 hours ago
About Our Client
A series B profitable consumer tech company that has raised over $100 mn dollars from marquee investors with a current valuation of over $ 600mn in a promising expansion stage
Job Description
Key Responsibilities:
Lead the creative development for a wide range of projects, blending design, copywriting, art direction, and digital technology to deliver compelling content.
Partner closely with the marketing team and other departments to shape marketing plans, analyze performance, and uncover growth opportunities.
Translate business goals into powerful internal marketing campaigns that resonate across different teams and units.
Stay informed about Indian market trends, consumer behavior, cultural nuances, and regional preferences to create relevant and impactful campaigns.
Demonstrate initiative and ownership, especially during critical project stages-willing to be hands-on and actively involved in the creative process when needed.
Define and maintain the company's social media tone of voice, developing daily content in line with strategic plans.
Team Leadership & Execution:
Manage a multidisciplinary team comprising designers, copywriters, social media specialists, photographers/videographers, and project managers.
Allocate resources and prioritize workloads across various projects, ensuring timely and high-quality execution.
Facilitate brainstorming sessions, promoting innovative thinking within budget and strategic constraints.
Review and provide final approval for visual and written content, ensuring alignment with marketing objectives.
Deliver creative that simplifies complex concepts into impactful print and digital experiences for diverse audiences.
Present final concepts to stakeholders and secure necessary approvals.
The Successful Applicant
10+ years of experience in creative roles, including 7+ years in a leadership position within an agency or corporate environment.
Proven track record of conceptualizing and delivering end-to-end marketing and advertising campaigns on time and within budget.
Resilient under pressure with a collaborative, problem-solving mindset.
Skilled in developing content for a variety of platforms: digital, social media, paid ads, mobile, print, and more.
Strong conceptual thinking and a portfolio of successful creative work.
Demonstrated ability to lead and inspire a diverse team of creatives.
A strategic thinker with a strong creative vision and a sharp focus on achieving business results.
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