Lyxel&Flamingo - Group Head - Copywriter

7 days ago

Gurugram, India Lyxel and Flamingo Full time

Position: Group Head - Copywriter.Work Mode: On-site (5 Days Working). About the Company:- Lyxel&Flamingo is an all-in-one Digital Marketing Solution for businesses at the intersection of art, design, and technology.- Our multi-competence left-brain-right-brain approach creates powerful solutions for brands in an increasingly disruptive world.About the Role:- We are looking for a highly strategic and creatively driven Group Head - Copywriter to lead conceptual thinking, elevate copy quality, and drive impactful storytelling across brands.- This is an individual contributor role, and while team management is not a fixed requirement, it may evolve based on business needs.- The ideal candidate should bring a strong understanding of branding, campaign thinking, and audience-first messaging, along with an ability to work independently while influencing creative direction across projects. Key Responsibilities:- Own and lead copy development across major campaigns and key brand touchpoints-digital, print, video, and social.- Translate marketing strategies into clear and compelling ideas that resonate with target audiences.- Collaborate with Creative Directors, Designers, Strategists, and Account Managers to ensure the copy aligns with creative vision and campaign goals.- Present ideas and copy to clients with confidence, articulating strategic thinking behind concepts and revisions.- Maintain consistency of tone, voice, and messaging across different brands and platforms.- Independently manage multiple projects and deadlines while upholding quality standards.- Stay on top of content, cultural, and platform trends to ensure relevance and innovation in copy.- Provide mentorship or guidance to junior copywriters when required. Qualifications & Skills:- 7-9 years of experience in copywriting, preferably in a creative agency setup.- Strong portfolio showcasing a range of campaign work across different industries and formats.- Excellent conceptual and strategic thinking ability, paired with top-notch writing skills.- Proven experience in brand storytelling, campaign ideation, and persuasive content creation.- Exceptional communication and presentation skills, with client-facing experience.- Deep understanding of digital platforms, audience behavior, and integrated marketing principles.- Detail-oriented with strong proofreading and editing capabilities.- Ability to work independently and deliver under tight deadlines. (ref:iimjobs.com)

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