▷ Apply Now Performance Marketing Manager

Position Performance Marketing Manager MGR Integrated Marketing What You Will Be DoingWe believe that data-enabled digital capabilities and customer experiences data-driven decisions and predictive commercial insights are all essential to achieving customer value and business growth at scale The Digital organization drives this at Arrow by creating scalable innovative value-creating digital strategies capabilities and operations for the Global Components business The Integrated Marketing Leader is a strategic role focused on developing and leading comprehensive marketing programs that seamlessly integrate across multiple channels and touchpoints This individual will lead a team of marketing professionals to ensure consistent brand messaging cohesive campaign execution and alignment with business objectives The ideal candidate will have a proven track record of developing innovative integrated marketing strategies that drive measurable results and possess strong leadership capabilities to inspire and guide their team toward achieving marketing excellence If you re passionate about breaking down silos between marketing disciplines and creating unified impactful marketing experiences that deliver business growth this is the role for you Key ResponsibilitiesStrategic Leadership Lead best-practices review of media and creative strategies to maximize ROI of campaigns Develop and implement comprehensive integrated marketing strategies aligned with business objectives Build and maintain a high-performing marketing team through effective leadership coaching and professional development Collaborate closely with cross-functional teams to ensure seamless integration of marketing objectives and consistent brand messaging Shape the strategic execution vision for communications across digital markets Guide budget allocation across channels to optimize performance ROI Lead the planning and execution of comprehensive marketing campaigns spanning diverse platforms Drive innovation in marketing approaches adopt emerging technologies channels Operational Excellence Monitor and evaluate campaign performance measure ROI and provide regular reports to leadership Establish KPIs and metrics to track marketing effectiveness across channels Track performance of campaigns to provide data-backed insights to optimize campaigns and find new opportunity areas Manage company and product branding initiatives and standards Ensure alignment between marketing activities and sales objectives to drive revenue growth Maintain good relationships with major stakeholders in the company Lead the marketing team to brainstorm new marketing ideas for digital and social media Foster cross-functional collaboration between marketing specialties to create unified campaigns What we are looking for 8 years of experience in marketing with at least 3 years in leadership positions Proven track record of developing and implementing successful integrated marketing strategies Experience leading and developing marketing teams of 10 employees Strong organizational leadership and communication skills Deep understanding of multiple marketing channels including digital social content events and traditional media Proficiency in analytics tools and data-driven decision making Strong communication presentation and leadership skills Experience with marketing automation platforms and CRM systems Ability to manage complex and multi-channel campaigns Strategic mindset with ability to translate business objectives into effective marketing plans International marketing experience Knowledge of digital transformation and emerging marketing technologies Proven ability to increase marketing effectiveness and efficiency Experience with change management and organizational development Experience with marketing resource management and workflow optimization Preferred Qualifications Experience in B2B marketing particularly in technology or components industries Understanding of marketing attribution models across multiple touchpoints Whats In It for YouAt Arrow we recognize that financial rewards and great benefits are important aspects of an ideal job That is why we offer competitive financial compensation including various compensation plans and a solid benefits package Insurance Bonus Growth Opportunity And more About ArrowArrow Electronics Inc NYSE ARW Arrow Electronics Inc NYSE ARW an award-winning Fortune 133 and one of Fortune Magazines Most Admired Companies Arrow guides innovation forward for over 220 000 leading technology manufacturers and service providers With 2024 sales of USD 27 9 billion Arrow develops technology solutions that improve business and daily life Our broad portfolio that spans the entire technology landscape helps customers create make and manage forward-thinking products that make the benefits of technology accessible to as many people as possible Learn more at Our strategic direction of guiding innovation forward is expressed as Five Years Out a way of thinking about the tangible future to bridge the gap between what s possible and the practical technologies to make it happen Learn more at For more job opportunities please visit Location IN-KA-Bangalore IndiaTime Type Full timeJob Category Marketing and Communications