Cofounder Investor

[Seeking] Co-Founder + Investor

About the Opportunity

We're reimagining women's fashion in India through two complementary brands:

- Storeily – Premium comfort-led basics & Airweev fabric athleisure, strong in-house manufacturing push
- Flanora – Luxury-inspired, content-first capsule brand launching targeting ₹120L+ quarterly revenue in year 2

Achievements So Far

- Revenue Growth – Growing from ₹70 lakhs in FY 2024–25 to a projected ₹5+ Cr annual run rate in the next 12 months.
- Product Innovation – Launched Airweev – India's first eucalyptus-based, ultra-breathable, sweat-absorbent athleisure fabric.
- In-house Manufacturing – Transitioned from drop-shipping to complete in-house manufacturing to improve quality, reduce costs, and boost ROAS.
- Content-Driven Growth – Built a strong organic social media presence through influencer collaborations, UGC, and engaging campaigns.
- Customer Experience Focus – Two-stage QC process, high-quality DTF prints, and designs tailored for Indian body types.
- Brand Positioning – Established Storeily as a premium yet accessible women's fashion brand with an emphasis on comfort, sustainability, and style.
- Customer Base: Added 10K + Customer base in last 1 year

We're raising pre-seed (₹50L–₹1Cr) to achieve a ₹25 crore combined revenue run rate in 24 months. Why? Because comfort & scarcity-driven fashion is the future. And we need a killer marketer to get us there.

Location: Bengaluru (Hybrid)

Offering:

- Equity + active involvement in shaping 2 fast-growing D2C brands
- ₹50 lakh – ₹1 crore investment into both delightful apparel brands
- Opportunity to co-own both Storeily (women's Airweev basics + athleisure) & Flanora (luxury capsule western-wear)

What You'll Do

- Partner in AGGRESSIVE growth strategy for both brands using performance, influencer, and content-led campaigns
- Own marketing budgets across paid (Meta/Google), creator partnerships, and UGC funnels
- Lead brand narratives and visual direction for product launches and season drops
- Drive testing, reporting, and optimization to maintain CAC , ROAS ≥ 3, and LTV/CAC ≥ 3
- Oversee marketplace partnerships, offline pop-ups, and festive campaigns
- Be front-and-center in investor meetings, co-building investor-friendly milestones

What We're Looking For

- Proven background in D2C marketing, growth hacking, or performance leadership, preferably with fashion/apparel
- Experience scaling monthly revenue from ₹20L → ₹2.5 Cr in
- Hands-on skills in Meta ads, influencer native content, A/B testing, and funnel optimization
- Creative storytelling + passion for premium fabrics, Indian-fit, and fashion culture
- Entrepreneurial mindset: execute fast, iterate fast, adapt ahead
- Co-founder mindset: full ownership, transparent communication, empathy, hustle

Why Join Us?

- Co-Founder + Investor status — both equity and significant capital at stake (₹50L–₹1Cr)
- Dual-brand scale-up: build a mainstream basics brand and a luxury capsule fashion play
- Fast-moving roadmap: pop-ups, manufacturing units, and national visibility
- Governance-lite early stage: You'll have real decision power, not just an advisory title
- Strong early traction: Storeily is already profitable; Flanora poised to launch with high engagement

Ideal Candidate Profile

- 4+ years in startup / agency / growth roles with demonstrable P&L impact
- Comfortable in Indian manufacturing/D2C eco-system, media-buy + creator spaces
- Ability to model and monitor ROI, CAC, and LTV monthly
- Available in Bengaluru (on-site periodic meetings)
- Passionate about female-first wardrobe evolution + premium media

How to Apply

DM with:

1. Quick intro (current role, brand experience, output)
2. Key campaign highlight (growth %, spend, result)
3. Fit rationale: Why the next few years at Storeily + Flanora?
4. [Optional] Links to campaigns or assets you've built

We'll follow up with a quick call, share a detailed deck, financial model, and founder roadmap.

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