Growth & Lead Generation Specialist (4-6 Yrs) Gurgaon/gurugram/bangalore/pune/delhi Ncr (online/digital Marketing)

Growth And Lead Generation Specialist Location Bangalore Pune Or Delhi NCRRelevant Experience Minimum 5 YearsEmployment Type Full-Time Hybrid ModeAbout SkyJumper - At SkyJumper we are in the business of creating everlasting memories and unparalleled experiences for people of all ages As India s largest and most dynamic Trampoline Park chain we bring adventure fun and fitness together under one roof ensuring a thrilling escape from routine life Our Journey Growth- Founded in 2017 SkyJumper pioneered the concept of Trampoline Parks in India redefining indoor amusement with an unmatched blend of excitement and innovation With over 21 outlets across 16 cities our brand continues to expand rapidly setting new benchmarks in the entertainment and recreation industry What Makes SkyJumper Unique- SkyJumper is the only fully integrated indoor amusement company in India with in-house capabilities for conceptualizing designing developing and managing state-of-the-art indoor entertainment centers This vertical integration ensures top-quality experiences consistent safety standards and world-class innovation across all our parks Beyond Trampolines - A Multi-Attraction ExperienceWhile trampolines remain at the heart of our parks we have expanded our offerings to cater to diverse entertainment needs including - Soft Play Arenas - A vibrant and engaging space for younger kids - Laser Tag - High-energy combat gaming for thrill-seekers - Bowling Alleys - A perfect blend of sport and social fun - Arcade VR Gaming - The latest in digital entertainment for gamers Our Target Audience business is from walkins 20 from kids birthday parties and rest 10 is from school trips and corporate get-togethers Role Overview Strategy to execution of growth campaigns in-house partnering with agency Key Responsibilities 1 Customer Acquisition Revenue Growth- Create and implement multi-channel marketing strategies to increase footfall membership sales repeat and event bookings - Develop data-driven performance marketing campaigns across digital social media SEM PPC and traditional channels as well as new channels - Drive customer engagement and retention strategies to maximize lifetime value - Identify new revenue streams and upsell opportunities seasonal packages memberships corporate plans - Implement referral and loyalty programs to increase repeat business - Work with the sales team to align marketing efforts with revenue goals 2 Lead Generation Funnel Optimization- Develop and implement multi-channel lead generation strategies social media search ads email WhatsApp third-party platforms - Optimize landing pages CTAs and lead forms to improve conversion rates - Work with the CRM team to nurture and convert leads through targeted campaigns3 Events Partnerships BTL Activations- Develop high-impact on-ground activations brand collaborations and influencer marketing programs - Expand SkyJumper s presence through corporate tie-ups school programs and affliate marketing - Plan PR campaigns and media outreach to amplify brand credibility 4 Data Analytics Customer Insights- Leverage analytics tools to track marketing performance consumer behavior and ROI - Optimize strategies based on data-driven insights to improve lead conversion and engagement - Conduct customer surveys NPS tracking and competitive benchmarking 5 Team Leadership Vendor Management- Manage relationships with advertising agencies media partners and influencers What We re Looking For - Minimum 5 years of experience in lead generation growth marketing or performance marketing - Should have worked with the similar TG or amusement industry- Expertise in paid marketing lead funnels CRM and conversion optimization - Strong analytical mindset with proficiency in Google Analytics Meta Ads and marketing automation tools - Experience in both B2C and B2B lead generation - Self-motivated data-driven and results-oriented mindset What You ll Gain- A high-impact role in a fast-growing entertainment brand - Hands-on experience in growth marketing paid campaigns and revenue optimization - Work in a fun energetic environment with a high degree of autonomy - Competitive salary and work from home environment ref updazz com