High Salary Performance Marketing Executive

3 weeks ago


Delhi, Delhi, India IMI Delhi Full time
Key Responsibilities:

• Set up and monitor performance campaigns on platforms like Google, Bing, Meta, etc., following defined campaign plans and guidelines

• Prepare and maintain campaign tracking sheets, performance dashboards, and weekly MIS reports

• Coordinate with creative teams and agencies to collect assets and upload creatives on time

• Implement UTM tags, check ad tracking, and support attribution setup for accurate lead source mapping

• Support in analysis of campaign metrics (CTR, CPL, impressions, etc.) and draft performance summaries

• Implementing A/B testing, optimizing ad targeting, landing pages, and user flows to improve conversion rates.

Eligibility:

• 2–3 years of hands-on experience in running performance marketing campaigns, preferably in the education or consumer sectors

• Working knowledge of Google Ads, Bing Ads, Meta Ads Manager, and performance tracking tools (UTM, Google Analytics, Google Tag Manager)

• Experience coordinating with external agencies or creative vendors

• Strong attention to detail and the ability to manage multiple campaigns simultaneously

Location:

Delhi

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