Manager / Sr. Manager Regional Therapeutic Manager

3 weeks ago


Delhi, Delhi, India Lifelancer Full time

Job Title Manager Sr Manager Regional Therapeutic Manager RTM Job Location Delhi IndiaJob Location Type On-siteJob Contract Type Full-timeJob Seniority Level Mid-Senior levelAt Lilly we unite caring with discovery to make life better for people around the world We are a global healthcare leader headquartered in Indianapolis Indiana Our employees around the world work to discover and bring life-changing medicines to those who need them improve the understanding and management of disease and give back to our communities through philanthropy and volunteerism We give our best effort to our work and we put people first Were looking for people who are determined to make life better for people around the world PurposeThe perfect candidate for the Regional Therapeutic Manager RTM role should have a solid foundation in sales and marketing coupled with a strategic and execution-oriented mindset They need to be proactive have exceptional verbal and written communication skills an analytical approach and the ability to lead without direct authority Additionally it s essential to have a demonstrated history of successfully executing marketing initiatives from start to finish within set deadlines This vital field-based marketing role supports the implementation of Lillys Diabetes Obesity central marketing strategy The RTM is responsible for executing promotional activities in compliance with high standards conducting post-program data analysis and routinely presenting insights to Business Unit leadership Key responsibilities include influencing healthcare professionals beliefs about disease states and Lilly products enhancing patient outcomes and ensuring a satisfactory customer experience during direct or indirect interactions with HCPs Additionally the RTM aims to improve brand perception within their region increase brand awareness and conviction among medical professionals and promote the digital adoption of resources like Video on Demand Veeva Suggestions and VAE The RTM will also manage the National and Regional thought leader tracker for their specified area maintaining regular contact points and developing strong interpersonal relationships to ensure an outstanding customer experience Lead Execution Of Central Marketing PlanThe RTM will be tasked with implementing the central marketing plan in close cooperation with the Sales team to deploy brand strategies This position involves managing regional marketing OPEX to maximise resource efficiency and overseeing the Omnichannel Engagement OCE plan to ensure effective communication of product value propositions Primary duties include strategic planning and compliant execution of marketing activities as per company policies assessing program success fostering robust relationships with healthcare professionals HCPs analysing execution data and obtaining field insights in collaboration with Sales Representatives Moreover the RTM will conduct speaker briefings coordinate congresses handle headquarters not managed by Sales teams as a Growth Manager and collect market intelligence Customer Experience Compliance And Integrity In Relationship ManagementThe RTM role is crucial in providing Healthcare Professionals HCPs with an outstanding experience working with Lilly as demonstrated by superior Net Promoter Scores NPS compared to competitors This position emphasizes developing and maintaining trust-based relationships with both external and internal key stakeholders and HCPs Responsibilities include offering customized educational support and scientific resources promoting cross-functional collaboration to ensure strategic consistency and effective communication Furthermore the role entails monitoring marketing campaign performance gathering feedback from HCPs taking necessary actions reporting significant insights and keeping abreast of market trends and competitor activities Ensuring strict compliance with all local and company policies and procedures is essential aligning promotional materials and activities with Good Promotional Practices adhering to Good Documentation Practices and reinforcing Lilly s commitment to ethical business conduct Ownership And Expansion In Strategic RegionsDrive growth initiatives in strategically important regions where Lilly currently lacks a dedicated sales team Actively seek out and seize opportunities to promote product adoption by cultivating strong enduring relationships with key opinion leaders KOLs and healthcare professionals HCPs Take full responsibility for these areas using omnichannel engagement tactics to guarantee thorough and consistent coverage achieving measurable results through monthly interactions that maintain Lilly s market presence Regularly visit significant HCPs and accounts in these regions to understand the support they need for their scientific requirements Minimum Qualifications University degree preferably in science or business MBA is preferred 2-5 years of experience in pharmaceutical sales marketing or related roles Proven track record of customer engagement and territory management Strong interpersonal communication documentation and presentation skills Ability to work independently and as part of a cross-functional team Experience in pre-launch and launch activities Preferred Attributes Energetic proactive and adaptable with a passion for healthcare and patient outcomes Ability to thrive in a fast-paced environment with a focus on execution and delivering results Key Traits Self-Motivated Strong Communication Skills Adaptability and Learning Agility Critical Thinking and Problem-Solving Empathy and Emotional Intelligence Resilience and Stress Management Strategic Thinking and Planning Highly Organized and Detail-Oriented Effective relationship-building Equal Employment OpportunityLilly is committed to providing equal employment opportunities for all employees and applicants without regard to age race colour religion gender sexual orientation gender identity gender expression national origin protected veteran status disability or any other legally protected status Lilly is dedicated to helping individuals with disabilities to actively engage in the workforce ensuring equal opportunities when vying for positions If you require accommodation to submit a resume for a position at Lilly please complete the accommodation request form https careers lilly com us en workplace-accommodation for further assistance Please note this is for individuals to request an accommodation as part of the application process and any other correspondence will not receive a response Lilly does not discriminate on the basis of age race color religion gender sexual orientation gender identity gender expression national origin protected veteran status disability or any other legally protected status WeAreLillyLifelancer is a talent-hiring platform in Life Sciences Pharma and IT The platform connects talent with opportunities in pharma biotech health sciences healthtech and IT domains For more details and to find similar roles please check out the below Lifelancer link


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