Sales Professional

Job Description

As a Sales professional, your mission is to drive sales growth for our business by leveraging your technical expertise and understanding of customer needs. You will report to the Zonal Manager -South.This role requires a deep understanding of market dynamics, customer segmentation, and competitive landscape to drive market share and establish our brand among the top two in the Portable Air Products sector.

Key Responsibilities

- Territory Management:Develop and implement a comprehensive territory management plan to maximize sales and market penetration.

Maintain and grow relationships with key customers and stakeholders within the territory.

- Mapping Full Potential of the Territory:

Conduct thorough market analysis to identify potential customers and untapped opportunities.

Create and maintain detailed maps of the territory to track sales activities and customer interactions.

- Identify Gap Areas for Presence and Improve Presence:

Analyse market data to identify areas with low brand presence and develop strategies to enhance visibility andengagement.

Implement targeted marketing and sales initiatives to bridge gaps and improve market coverage.

- Execute the Divisional Strategy of Grow the Core and Extend the Core:

Align sales activities with the divisional strategy to grow core products and extend the product line.

Collaborate with cross-functional teams to ensure cohesive execution of strategic goals.

- Channel Management:

Guide, support existing dealers in defined territory and have regular reviews to ensure Territory coverage is done suchthat it improves presence and increases Hit Rate.

Provide regular training to Dealer Sales Team for Product and Sales process and follow up on Lead shared throughMy PT

- Customer Segmentation:

Segment customers based on various criteria such as industry sector, size, and purchasing behavior to tailor salesapproaches.

Develop personalized sales strategies for different customer segments to maximize engagement and conversion.

- Competition Presence Mapping - Direct & Indirect:

Monitor and map the direct and indirect presence of competitors within the territory.

Gather and analyze competitive intelligence to inform sales strategies and positioning.

- Competition Monitoring for Product Inputs, Sales Activities, Feedback to Marketing:

Track competitor product offerings, sales activities, and market trends.

Provide regular feedback to the marketing team to refine product positioning and promotional strategies.

- Maintain healthy relationships with Channel Partners and maintain right stock and receivable levels as per company guideline.

To succeed, you will need

- Bachelor's degree in Engineering specializing in Mechanical or a related field.
- Proven experience in sales, preferably in the engineering or technical products, Capital Goods or Construction Equipment sector.
- Strong analytical and strategic thinking skills.Excellent communication and interpersonal skills.
- Ability to work independently and as part of a team.
- Proficiency in CRM software and Microsoft Office Suite

In return, we offer

Culture of trust and accountability

Lifelong learning and career growth

Innovation Powered By PeopleComprehensive Compensation And Benefits

Health and well-being

Job location

Chennai

Contact information

Power Technique Customer Center Talent Acquisition Team

Over 110 Years Of Experience

Since 1901, CP has delivered reliability with a deep understanding of customer needs. We are a global manufacturer of high-performance power tools, air compressors, generators, light towers, and hydraulic equipment for professional and industrial applications. Our products are engineered for performance and lasting customer value. People. Passion. Performance. This is our promise.