
Analytics Manager, Business and Marketing
1 day ago
The role
This isn&apost just another analytics role; this is a leadership position with a mandate to shape the future of growth at Headout. We&aposre looking for a leader to take the helm of our Business & Marketing data functions, transforming raw data into the strategic insights that will power our next phase of global expansion.
You won&apost just be answering questions; you&aposll be defining which questions we should be asking. You&aposll partner directly with our executive team, build a world class analytics team, and own the data narrative that drives our multi-million dollar marketing investments and market entry strategies. This is a rare opportunity to build and scale a critical function within a high growth, profitable startup.
What makes this role special
- Own the Strategic Narrative: You will own the end-to-end analytical roadmap for our Growth and Marketing teams. You&aposll translate complex datasets into clear, compelling narratives and present your findings to senior leadership, directly influencing our P&L and strategic direction.
- Partner with Leadership: Act as a dedicated strategic partner to our leadership across Marketing, Business, and Operations. You&aposll be the go-to expert, providing the critical insights that shape their decisions on budget allocation, channel optimisation, and international growth.
- Build and Mentor a World-Class Team: You will hire, manage, and develop a team of talented data analysts. You&aposll foster a culture of excellence, curiosity, and impact, leveling up the team&aposs skills in analytics, storytelling, and commercial thinking.
- Drive Business Impact: Go beyond insights to drive tangible outcomes. You will design and analyse A/B tests, build sophisticated attribution models, and create frameworks to measure the ROI of every growth initiative, ensuring our efforts are both impactful and efficient.
What skills & experience do you need
- A Leader and Influencer: You have demonstrable experience managing and mentoring analysts, coupled with a proven ability to partner with and influence senior business stakeholders (Director, VP level).
- Strong Commercial Acumen: You think like a business owner. You instinctively connect data points to financial outcomes ($) and can articulate the 'so what' behind every analysis.
- Deep Domain Expertise: You have hands-on experience untangling the complexities of digital marketing and business analytics. You&aposre comfortable dissecting performance marketing channels (Paid Search, SEO, Affiliates, CRM) and modeling business drivers like LTV and CAC.
- Technical Proficiency: Your technical toolkit is sharp. You possess advanced proficiency in SQL for complex analysis and are comfortable with a scripting language like Python or R for statistical modeling. Experience with modern BI tools (e.g., Looker, Tableau) and data warehousing concepts is essential.
- A Pragmatic and Strategic Mindset: You are an analytical, creative thinker who can navigate ambiguity. You have a bias for action and know how to make the right trade-offs between speed, depth, and accuracy to deliver maximum impact.
- Passion for the Mission: You are genuinely excited by the challenge of using data to help people discover and experience the world.
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