Brand Manager

4 weeks ago

Gurgaon Haryana, India Weekday AI Full time

This role is for one of the Weekday s clients Min Experience 5 years Location Gurugram JobType full-time We are seeking a dynamic and strategic Brand Manager to lead brand-building initiatives The ideal candidate will be responsible for developing executing and scaling strategies that strengthen market presence enhance customer loyalty and create differentiation in the competitive quick commerce landscape Requirements Key Responsibilities Develop and implement brand strategies aligned with overall business goals and growth objectives Drive brand positioning messaging and identity across all customer touchpoints Lead integrated marketing campaigns online and offline to boost awareness and engagement Manage social media presence influencer collaborations and PR initiatives to amplify the brand voice Collaborate with cross-functional teams including product design and growth to maintain brand consistency Conduct market research competitor analysis and gather customer insights to inform brand decisions Track and analyze brand performance metrics optimizing campaigns for maximum impact Oversee creative development and ensure high-quality impactful communication Requirements Bachelor s Master s degree in Marketing Business or related field 5-10 years of experience in brand management marketing or consumer-focused roles startup e-commerce experience preferred Strong knowledge of digital marketing content strategy and consumer behavior Proven ability to conceptualize and execute impactful campaigns with measurable results Excellent communication analytical and leadership skills Creative mindset with the ability to balance strategic thinking and tactical execution Skills Brand Marketing Brand Management Brand Building Brand Awareness Brand Strategy

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