Marketing & Sales Head

3 weeks ago

Angamali KL IN Natakasala nairs Full time

A Dairy Products Marketing and Sales Head is responsible for developing and implementing strategic business plans to drive growth increase market share and achieve sales targets Key duties include leading the sales and marketing teams managing brand strategy and campaigns overseeing distribution networks fostering key account relationships and analyzing market data to make strategic decisions The role requires experience in FMCG dairy sales strong leadership strategic thinking and strong analytical and communication skills Key responsibilities Strategic Planning Develop and execute long-term sales and marketing strategies including setting sales targets and budgets to achieve business objectives Team Leadership Lead mentor and manage both sales and marketing teams including regional sales heads and area managers to ensure they are motivated and effective Brand and Marketing Drive brand positioning identity and communication lead integrated ATL BTL and digital marketing campaigns and collaborate with R D on product innovation and launches Sales and Distribution Oversee the expansion and management of distribution networks ensuring strong coverage and availability across various channels modern trade retail HoReCa Channel Management Manage and strengthen relationships with distributors retailers and key accounts ensuring effective execution of promotions schemes and visibility plans Market Analysis Monitor market trends competitor activity and customer feedback to identify new opportunities adjust strategies and make data-driven decisions Financial Management Manage the brand s P L ensure marketing investments are ROI-driven and contribute to financial performance by identifying areas for cost reduction and profit enhancement Cross-functional Collaboration Work closely with other departments like supply chain finance and operations to align on objectives and ensure efficient execution of plans Qualifications and skills Bachelor s or Master s degree in Business Administration Marketing or a related field is often required with a strong preference for experience in FMCG or the dairy industry Proven experience often 10 years in sales and marketing with a track record of success in brand building innovation and channel management Strong leadership team management and interpersonal skills Excellent communication negotiation and analytical skills Experience with different sales channels including modern trade retail and digital platforms Data-driven decision-making abilities and proficiency with relevant software Job Type Full-time Pay 40 000 00 - 80 000 00 per month Benefits Cell phone reimbursement Commuter assistance Internet reimbursement Ability to commute relocate Angamali Kerala Reliably commute or planning to relocate before starting work Preferred Education Bachelor s Preferred Work Location In person

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