Apply in 3 Minutes Ad Campaign Manager

6 days ago

Chandigarh India National Law Training Institute Full time

Job Description We are hiring About NLTI NLTI (National Law Training Institute) is a leading EdTech initiative dedicated to empowering law aspirants with personalized, high-quality preparation resources for CLAT, AILET, NLSAT, CUET PG, and other competitive exams. With a vision to revolutionize legal education, NLTI combines expert guidance, innovative learning tools, and real-world mentorship to create a structured and effective study ecosystem. Role Overview We are looking for a results-driven Advertising Campaign Manager with deep expertise in Meta Ads (Facebook & Instagram) to drive high-impact campaigns. The ideal candidate will be a data-oriented performance marketer who can blend creativity with analytics to generate leads, optimize conversions, and maximize ROI. Key Responsibilities 1. Campaign Management & Execution - Plan, launch, and manage campaigns across Meta platforms (Facebook & Instagram) including reels, stories, feed ads, and audience networks. - Strategize campaigns tailored for lead generation, engagement, and conversions. 2. Optimization & A/B Testing - Run A/B and multivariate tests on creatives, audiences, placements, and ad formats. - Continuously refine targeting, bidding, and creative strategy to improve results. 3. Analytics & Performance Tracking - Monitor and optimize KPIs: CTR, CPC, CPA, ROAS, Conversion Rate, and Lead Quality. - Use advanced analytics to understand customer journeys and improve attribution. - Create weekly and monthly performance reports with actionable insights. 4. Cross-Platform Expertise - Manage and optimize Google Ads campaigns (Search, Display, YouTube) as supporting channels. - Coordinate multi-channel campaigns for holistic marketing impact. 5. Collaboration & Strategy - Work closely with creative, design, and marketing teams to produce high-performing ad assets. - Research competitors, market trends, and audience behavior to inform ad strategy. - Stay updated with the latest Meta Ads policies, algorithm shifts, and best practices. Qualifications - Proven hands-on experience in Meta Ads (Facebook & Instagram campaigns). - Strong knowledge of performance marketing metrics, analytics, and reporting. - Expertise in lead generation campaigns with measurable results. - Solid experience with A/B testing and data-driven decision-making. - Familiarity with Google Ads (Search, Display, YouTube) is a strong plus. - Proficiency in tools like Meta Business Manager, Google Analytics, Ads Reporting Dashboards. - Excellent analytical thinking, market research, and problem-solving skills. - Strong collaboration skills to work across creative and strategy teams. Salary: 25K-35K per month Work Mode: Work From Office

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    Chandigarh, India National Law Training Institute Full time

    We are hiring!About NLTINLTI (National Law Training Institute) is a leading EdTech initiative dedicated to empowering law aspirants with personalized, high-quality preparation resources for CLAT, AILET, NLSAT, CUET PG, and other competitive exams. With a vision to revolutionize legal education, NLTI combines expert guidance, innovative learning tools, and...

  • Ad Campaign Manager

    1 week ago

    chandigarh, India National Law Training Institute Full time

    We are hiring!About NLTINLTI (National Law Training Institute) is a leading EdTech initiative dedicated to empowering law aspirants with personalized, high-quality preparation resources for CLAT, AILET, NLSAT, CUET PG, and other competitive exams. With a vision to revolutionize legal education, NLTI combines expert guidance, innovative learning tools, and...

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    1 week ago

    Chandigarh, India National Law Training Institute Full time

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  • Ad Campaign Manager

    1 week ago

    Chandigarh, India National Law Training Institute Full time

    We are hiring! About NLTI NLTI (National Law Training Institute) is a leading EdTech initiative dedicated to empowering law aspirants with personalized, high-quality preparation resources for CLAT, AILET, NLSAT, CUET PG, and other competitive exams. With a vision to revolutionize legal education, NLTI combines expert guidance, innovative learning tools,...