Executive Sales-modern Trade
9 months ago
**Key Responsibilities**:
**Product Knowledge**:
- Thoroughly understand the features, benefits, and specifications of the product or service being promoted.
- Stay updated on product updates, pricing, and any relevant information
**Customer Engagement**:
- Approach customers in a friendly and approachable manner.
- Initiate conversations and build rapport to understand customer needs and preferences.\
- Provide information about the product or service and answer customer questions.
**Demonstration and Sampling**:
- Demonstrate the product's usage or benefits to potential customers.
- Offer product samples when applicable to allow customers to experience the product firsthand.
**Sales Techniques**:
- Utilize effective sales techniques, such as upselling, cross-selling, and closing deals.
- Overcome objections and concerns raised by customers to encourage purchases.
**Visual Merchandising**:
- Ensure that the product display area is attractive and well organized.
- Arrange products and promotional materials to maximize visibility and impact.
**Sales Reporting**:
- Keep accurate records of sales transactions and customer interactions.
- Provide daily or periodic sales reports to supervisors or management.
Target Achievement:
- Work towards achieving or exceeding sales targets and quotas set by the company.
- Participate in sales incentive programs and promotions.
**Customer Feedback**:
- Gather and relay customer feedback and insights to the marketing and product development teams.
- Suggest improvements based on customer input.
**Product Replenishment**:
- Monitor product stock levels and request replenishment when needed.
- Ensure that products are always available for customers.
**Day-to-day Store Activities**:
- Ensure proper merchandising of stock in accordance with the plan.
- Confirm availability of all listed articles at the store.
- Maintain the minimum order quantity for each article.
- Adhere to store guidelines for product communications.
- Display all offer signages in the store.
- Possess good product knowledge.
- Follow proper sampling techniques.
- Collaborate with the Area Sales Manager to discuss daily and monthly targets, as well as incentive plans.
- Ensure proper FIFO management.
- Execute RTV for near-expiry or damaged stocks and inform the ASM or Officer about the pickups.
- Monitor daily sales and inventory to prevent shortages and pilferage.
- Explore opportunities to place stock in other sections, coordinating with the store and BTC team.
- Stay updated on Category managers, team hierarchy by account, and build strong business relationships with all modern trade accounts.
- Enforce grooming standards
**Additional Skill/Qualification**:
- High school diploma or equivalent (some positions may require a bachelor's degree).
- Previous experience in sales, customer service, or a related field is advantageous.
- Excellent communication and interpersonal skills.
- Friendly, approachable, and persuasive personality.
- Ability to work independently and as part of a team.
- Knowledge of the product or industry may be required.
- Basic computer skills for sales reporting and data entry.
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