Retail Manager(Modern Trade)

2 days ago

India Kyari Full time

About the company:

We're a budding home decor startup, yet a leading one in the D2C space.

Two years ago, with a small team of from Indore, we launched our game-changing self-watering planters. We believed then, as we do now, that home decor should be both beautiful and hassle-free.

Our self-watering plants with planters were an instant hit. Customers loved the idea of watering their plants just once a week. It's made plant parenting a breeze. And with their continued support, we've become known for delivering top-notch products that combine style and function seamlessly.

Our goal is to shake up the home decor industry by offering innovative solutions. We promise quick delivery of live plants, stunning design, premium quality, and easy plant care.

Join us as we pave the way for a new era in home decor

To know more visit:

Retail Manager- (Modern trade)

We are seeking an experienced, highly organized, proactive self-starter, someone with strong work ethic, with sales/ modern trade experience.

Key Responsibilities:

  • Build and nurture strong relationships with key modern trade chains, ensuring product availability, visibility, and optimal shelf placement.
  • Identify and secure co-branding opportunities with complementary brands to amplify reach and customer engagement.
  • Design and execute innovative marketing campaigns tailored for modern trade outlets to drive footfall and sales.
  • Develop and implement sales strategies to achieve targets, ensuring a balanced focus on volume and profitability.
  • Plan and monitor in-store promotions and activations in collaboration with the marketing team to enhance product visibility and consumer engagement.
  • Track the performance of marketing campaigns, fleet operations, and sales efforts, providing actionable insights to optimize strategies.
  • Lead discussions on margins, placement fees, and other contractual terms with modern trade partners to ensure mutually beneficial outcomes, fostering long-term partnerships to ensure seamless product availability and delivery.
  • Manage and guide field sales teams to ensure consistent execution of modern trade strategies across regions.

Qualification

  • Bachelor’s degree in Marketing, Business Administration, or a related field (MBA preferred).
  • 3+ years of experience in modern trade sales and marketing, preferably in FMCG, retail, or a similar industry.
  • Proven track record of achieving sales targets and executing successful marketing campaigns.
  • Strong understanding of the balance between marketing and sales.
  • Excellent negotiation, communication, and interpersonal skills.
  • Experience in brand collaborations and joint marketing initiatives is a plus.

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