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Dgm - Casualwear Designer

3 months ago

Gurugram Haryana, India Blackberrys Full time

**Posted on: 04-Mar-2024**

**Closes on: 15-Mar-2024**

**Job Id: 9720**
- Role profile:

- 1. Research about new concepts, trend spottingResearch future fashion and trends along with current designs which are in the industry (International and National) -Competitors research, market trends, forecasts and customer buying behaviour analysis-Understand the regional consumers and trends-Create strong product communication for consumer both online and offline- 2. New Silhouettes and Prototype creation- Develop new silhouettes in the season as prototype and build in the main range-Capture customer trend and buying patter while creating new silhouettes-Bring newness and fresh design/creative ideas as inputs to RA
- 3. Range creation-Ensure accurate and timely Mill Brief-Co-creation with mill and vendor partners-Ensure accurate SMR and SR release for all design ranges-Balance all design ranges for creating a seamless look-Ensure creation of graphics with design team- 4. Brand building and marketing-Ensure creation and implementation of creative concepts-Create visual briefs for the advertising campaigns with the team- 5. Managing trade show season booking activity-Conceptualise trade show and create ideas to represent range-Manage design ranges samples movement-Create looks for different occasions and incorporate in trade theme/ideas- 6. Marketing campaign -Ensure key looks finalization for all design ranges-Ensure finalization of communication copy for all design ranges-Ensure finalization of poster/key visuals for all design ranges- 7. Visual Merchandising-Work closely with the VM team to design and execute the trade shows-Design briefs for the trade show for all design ranges 8. Design Library-Ensure Update of key trends, fabrics and trims updated in the design library for fiture reference-Ensure PLM updation of Tech Pack and BOM to have one source of information for entire team- 8. Design Library- Ensure Update of key trends, fabrics and trims updated in the design library for fiture reference-Ensure PLM updation of Tech Pack and BOM to have one source of information for entire team
- Function:

- Brands
- Skills:

- Exposure to both offline and online business Cross function collaboration work closely with VM & marketing Keen towards brands social media positioning Experience in qualitative research, micro trends and capture the spirit of the times. Excellent communication skills both verbal and written. Ability to do sketches by hand will be add on. Team Management
- Qualifications:

- B.Design - NIFT
- Experience:

- 13-16 years of experience in menswear and relevant exposure to casualwear of 5-6 years