Presales Executive

2 weeks ago

Delhi Delhi, India Digitally Next Full time

**Job Essence -**

RFX/Proposal/Tender/Bid Management
- 1. Preparing and implementation of GTM for Digitally Next covering:

- Regional/Target segment outreach - India and Abroad | Agencies / Country Specific Associations | Advisory Councils | Community/Forum Involvement

2. Presales Marketing Communication:

- Seeking and Response to RFI/RFPs services/country specific:

- response preparation
- final submission packaging as per the checklist
- Response preparation for prospects
- Keeping effective communication by understanding B2B decision making cycle

3. Repository Management, Account Review & Analytics:

- Maintaining and profiling all the responses
- Keeping and categorizing of response sections for the quick turn around
- Work specific presentation - Success rate and conversions
- Analytics specific to the way forward
- Developing custom marketing dashboard concepts for client reporting via Excel
- Reporting on key metrics, analysing and interpreting trends and providing actionable insights based on available analytics and marketing data
- Analysing the effect of different online and offline channels on each other and developing and implementing innovative strategies for improvement and growth
- Analysing online user behaviour, conversion data and customer journeys, funnel analysis and multi-channel attribution
- Performing ROI analysis to evaluate efficiency and effectiveness of different marketing campaign

4. Alliances & Partnerships
- Selection & Appointment of - Channel Partners & Companies ( country/region specific )
- Selection and building a bench of partners for Co-Branding/Co-Host Partners and Affiliations with Allied Entities | Groups
- Local reachout to communities, groups and PR associations

5. Market Research

1) Secondary Research
- Perform valid and reliable market research SWOT analysis
- Interpret data, formulate reports and make recommendations
- Use online market research and catalogue findings to databases
- Compile and analyze statistical data using modern and traditional methods to collect it

2) **Campaign strategy**
- Identifying client objectives and advising on suitable measurement strategies
- Benchmarking performance across all online channels and advising on KPIs
- Using methodical performance analysis to influence/support campaign strategies

**Salary**: ₹300,000.00 - ₹1,000,000.00 per year

Schedule:

- Day shift

Supplemental pay types:

- Performance bonus
- Yearly bonus

**Education**:

- Bachelor's (preferred)

**Experience**:

- Pre-sales: 2 years (preferred)

Ability to Commute:

- Uday Park, Delhi - 110049, Delhi (preferred)

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