Btl Co-ordinator

1 month ago

Mumbai Maharashtra, India LyfLeap Talent Solutions Private Ltd Full time

**Key Responsibilities**:
Assist in the planning, organization, and execution of all BTL activities with a special focus on exhibitions, events and road shows (before, during & after) across locations in India.

Coordination of logistics for various BTL activities, including booking venues, arranging transportation, and managing event setup and teardown.

Effectively implement SOPs for various BTL activities.

Manage event budgets and track expenses to ensure cost-effectiveness & bring accountability.

Collaborate with internal teams and external vendors to ensure smooth event operations; special focus on booth fabricators.

Manage on-site operations during exhibitions, including overseeing setup, coordinating with vendors, and addressing all issues that may arise.

Assist in creating and distributing promotional materials for events.

Track & analyze event performance, providing inputs for decision-making & future improvements

Maintain up-to-date knowledge of industry trends and best practices in BTL marketing.

Travel extensively to different exhibition venues across India.

Ensure that brand guidelines are strictly followed when executing Exhibition and Roadshows.

**Must-Have**:
Experience & Educational Qualification:
Minimum 4-5 years of experience in event & exhibition management, BTL marketing

Basic understanding of BTL marketing principles and practices.

Bachelor’s degree

**2. Skills**:
Strong organizational and time-management skills.

Strong communication and interpersonal skills, with the ability to work effectively with vendors, and team members.

Proficiency in Microsoft Office Suite (Word, Excel, PowerPoint).

Basic knowledge of event management processes

**3. Personal Attributes**:
Attention to detail, proactive approach, eagerness to learn and adapt, and a team player.

Willingness to travel extensively and work flexible hours, including weekends and holidays, as required by event schedules.

Ability to work well under pressure and adapt to changing circumstances in a fast-paced environment.

**Good to Have**:
Advanced Education: PG certificate course in Event Management or Project Management.

Innovative and Strategic Thinking: Eagerness to propose and implement innovative ideas for enhancing the effectiveness of exhibitions and road shows

Pay: ₹300,000.00 - ₹500,000.00 per year

Schedule:

- Day shift

**Experience**:

- total work: 5 years (required)

Work Location: In person

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