Marketing- Product Communication-ho
6 months ago
**Role
- Department- Brand & Marketing Communication- Location- Mumbai- Grade- M3**Job Role**:
As a Product Marketing Manager, the person will be responsible for all the marketing activities related to Business Banking products like Current Account & Merchant Acquiring, Government Banking and Retail Institutions banking
Key Responsibilities:
- Planning and executing campaigns to drive acquisition, cross-sell, up-sell and of all the said products
- Closely collaborating with the product and campaigns team to drive the effective customer acquisition, servicing, deepening and engagement through effective communication and the same is delivered within timelines
- Understanding market conditions/ current events to leverage and come up with quick tactical campaigns
- Prepare go-to-market strategies for key launches/campaigns
- Keeping in touch with competition campaigns and offers to work on creating better campaign ideas for customers
- Develop product positioning and messaging that differentiates various products in the market
- Channel & Sales enablement
- Understanding various digital platforms to have a differentiated communication plan for each
- End-to-end execution of campaigns including co-ordination with the campaigns and other tech teams
- Engagement & Customer Lifecycle Management communication
- Work closely with alliance, events/activation and social media team for customer engagement initiatives
- Vendor management
- Ability to manage creative agencies, printers and other vendors and ensuring deliveries within committed project timelines
- Planning & Budgeting
- Plan and manage annual marketing budgets for your respective products and track the same closely.
- Understands digital & performance marketing Brand Management - All mediums of Branding and execution of the same.
**Job Requirements:
- MBA with Around 4 to 5 years’ experience in marketing preferably in digital product space (apps, digital product marketing in fintechs/banks) or has been working on Business Banking Apps (Current Account, POS (Merchant Acquiring), Trade), Business loan, Working capital, Government Banking, TASC - Retail institutions
- Needs to have experience in Digital Marketing
- Should also understand social media marketing and BTL Marketing too
- Great communication skills and creative skills (Both written and verbal communication skills)
- Attention to detail
- Excellent people management skills to interact with staff, colleagues and cross-functional teams, and third parties
- Problem solving capabilities and hands-on working style Ability to work in a challenging and dynamic environment
**Personality Traits:
- Creative thinker
- Ability to Multi-task
- Ability to work in a highly challenging & dynamic environment
- Solution led approach attitude
- Stakeholder management
-
Marketing- Product Communication-ho
7 months ago
Mumbai, Maharashtra, India Kotak Mahindra Full time**Title**:Product Marketing Manager - Retail Assets **Location**:Mumbai **Job Description: **Roles and Responsibilities: - Manager Customer Communication and Product positioning for Loan Products - Drive Product launches & revamps. - Strategize Go-To-Market strategies along with competition benchmarking - Identify and execute cross-sell and upsell...
-
Marketing- Product Communication-ho
1 month ago
Mumbai, Maharashtra, India Kotak Mahindra Full time**Research Manager**: We are looking for a Consumer Insights Senior Manager/AVP who will design and execute market research as well as user research to drive new product development, marketing strategy and go-to-market tactics for Kotak Mahindra Bank. In this role you will work closely with the marketing, product and business team and play a pivotal role in...
-
Marketing- Product Communication-ho
3 months ago
Mumbai, Maharashtra, India Kotak Mahindra Full timeWe are looking for a motivated and experienced Senior Manager - Performance Marketing to join our Marketing team. The role focuses on optimizing marketing campaigns to maximize customer acquisition and revenue growth. Experience: 5 years+ of relevant experience Roles and responsibilities: - Campaign management - Plan, launch and optimize performance...
-
Marketing- Product Communication-ho
6 months ago
Mumbai, India Kotak Mahindra Full time**Research Manager**: We are looking for a Consumer Insights Manager/Senior Manager who will design and execute market research as well as user research to drive new product development, marketing strategy and go-to-market tactics for Kotak Mahindra Bank. In this role you will work closely with the marketing, product and business team and play a pivotal role...
-
Marketing- Product Communication-ho
6 months ago
Mumbai, India Kotak Mahindra Full timeWe are seeking a highly motivated and creative Social Media Marketing Specialist to join our dynamic marketing team. As a Social Media Marketing Specialist, you will be responsible for developing and executing innovative social media strategies to increase brand awareness, engage with our target audience, and drive traffic to our digital platforms. You will...
-
Ho Product Team
6 months ago
Mumbai, Maharashtra, India Kotak Mahindra Full time**Manpower Requirement Position Title Grade Product Manager - Life Insurance M5/M6 - Department- TPP, RL HO Support- Location- Mumbai- Role- Driving Business, Initiatives and Book Keeping- Reporting- Sr. VP - Product Head, Life Insurance- Job PurposeProduct Management for Life and Health Product Lifecycle. Drive the product and Business-Planning Process...
-
Ho Product Team
6 months ago
Mumbai, Maharashtra, India Kotak Mahindra Full time**Manpower Requirement** - Position Title- Product Manager - Life Insurance- Department- TPP, RL HO Support- Location- Mumbai- Role- Driving Business, Initiatives and Managing Channels- Reporting- Sr. VP - Product Head, General Insurance- Job PurposeProduct Management for General Insurance Drive the product and Business-Planning Process across...
-
Ho Biu Financials-ho
3 months ago
Mumbai, Maharashtra, India Kotak Mahindra Full timeRole :HO BIU Financials Location : Mumbai Grade : M6/M7 **Role Specification** - CA or MBA with about 3 - 10 yrs of experience (from top tier B Schools) - Outstanding track record of academic achievement with excellent communication skills - CA rank holders and / or MBA from premier institutes - Experience in consulting in consumer banking, broader...
-
Marketing Ho-ho
4 months ago
Mumbai, Maharashtra, India Kotak Mahindra Full time**Job Title**:Retail Experience Head **Location**:Mumbai **Job Summary**: We are seeking a dynamic and talented individual to join our team as a Retail Experience Head. In this role, you will be responsible for leading the design and customer experience strategies for our retail locations. Your expertise and creativity will drive the overall customer...
-
Ho Product Team
7 months ago
Mumbai, India Kotak Mahindra Full time**Manpower Requirement** - Position Title- Process Manager - Bancassurance for Asset Channels (M4/M5)- Department- TPP, RL HO Support- Location- Mumbai- Role- Ease of Process Management, Business Initiatives and MIS monitoring- Reporting- VP - Product Head, Bancassurance (Assets)- Job PurposeProcess Management for Insurance Business for Lending Business...
-
Marketing Executive for Community
1 month ago
Shalimar, Nashik, Maharashtra, India SRV Rajebahadur Hospital LLP Full timeResponsible to increase the revenue from the Territories by driving the Territory of the hospital to increase the output - Identifies opportunities for direct to customer activities through KOLs, community leaders, various institution, clubs, associations, schools etc. and work in synergy with the DTC team to execute the same. - Be the champion of...
-
Ho Product Support-cms-ho
3 months ago
Mumbai, Maharashtra, India Kotak Mahindra Full timeRole- Channel Manager-CMS Location: Goregaon, Mumbai Grade: M2/M3 Global Transaction Banking Group is the Product & Sales Support function that provides product expertise to the various segments of Kotak Bank, spanning Consumer Bank, Commercial Bank and Wholesale Banking divisions. Products range include cash management payment & collections solutions,...
-
Ho Product Support-cms-ho
3 days ago
Mumbai, Maharashtra, India Kotak Mahindra Full timeRole - Channel Manager-CMS Location: Goregaon, Mumbai Grade: M2/M3 Global Transaction Banking Group is the Product & Sales Support function that provides product expertise to the various segments of Kotak Bank, spanning Consumer Bank, Commercial Bank and Wholesale Banking divisions. Products range include cash management payment & collections solutions,...
-
Ho Product Support-cms-ho
4 months ago
Mumbai, Maharashtra, India Kotak Mahindra Full timeRole- MIS & Data Analytics Manager - CMS Support CMS Support function provides product expertise to the various segments of Kotak Bank, spanning Consumer Bank and Commercial Bank. Products range include cash management payment & collections solutions, escrow services & dividend business. We are currently looking for an executive for MIS & Data Analytics in...
-
CRM Executive- Ho- Andheri East
7 months ago
Mumbai, India Viva Composite Panel Pvt. Ltd Full timeCRM Executive - Ho - Mumbai Job Loc - Times Squire - Near Marol Naka Metro Station Female preferred. English communication must Exp. from call Center, BPO/KPO, Sales, marketing 6 months-1 year exp.of tele calling JD: - 30-50 calls in a day to generate the leads ( No selling) - Event Data Calling & working till closure ( Training will be provided) -...
-
Ho Product Support-cms-ho
8 months ago
Mumbai, Maharashtra, India Kotak Mahindra Full time**Job Description**: Global Transaction Banking Group is the Product & Sales Support function that provides product expertise to the various segments of Kotak Bank, spanning Consumer Bank, Commercial Bank and Wholesale Banking divisions. Products range include cash management payment & collections solutions, escrow services & dividend business and trade...
-
Marketing-product Communication-support
6 months ago
Mumbai, Maharashtra, India Kotak Mahindra Full time**JD - Marketing - Product Communication **Responsibilities**: - Agency Management: Manage coordination with all Marketing vendors and be responsible for all deliverables within required TAT. - Content Writing: Review / write creative content based on specific requirements from product teams. This may include articles, marketing copy, social media copies,...
-
Ho Product Team
3 months ago
Mumbai, Maharashtra, India Kotak Mahindra Full timeAbility to understand the larger industry, organization’s priorities, and develop a clear roadmap for owned products. - Highly skilled in prioritizing the roadmap and communicating the same to a diverse audience comprising management, central leadership & regional leadership and other teams. - Brings new insights and ideas by using industry knowledge,...
-
Marketing - product communication
1 month ago
Mumbai, India Kotak Mahindra Bank Full timeJob Description: Loan Marketing will lead the strategy and execution of comprehensive marketing initiatives aimed at driving sales and enhancing brand presence. This role involves overseeing direct-to-consumer (D2 C) communication channels, builder & branch network communication, managing social and digital media, including SEO and performance marketing. ...
-
Marketing - Product Communication
1 month ago
mumbai, India Kotak Mahindra Bank Full timeJob Description: Loan Marketing will lead the strategy and execution of comprehensive marketing initiatives aimed at driving sales and enhancing brand presence. This role involves overseeing direct-to-consumer (D2C) communication channels, builder & branch network communication, managing social and digital media, including SEO and performance marketing. Key...