Amazon Marketer, Strategist, PPC, with

5 months ago

Bengaluru Karnataka, India Veda World Group Full time

**In this role, you will be responsible for developing and executing effective pay-per-click (PPC) advertising campaigns to drive traffic, increase leads, and maximize return on investment (ROI).**

Conduct thorough keyword research and analysis.

Analyze past performance of collections, categories and campaigns to improve marketing effectiveness and ROI.

Coordinate new and ongoing PPC/advertising campaigns ensuring the highest ROAS.

Monitor and adjust bid strategies to ensure campaigns are meeting performance goals.

Familiarity with different bidding methods on Amazon's advertising platform, and the ability to choose and adjust bidding strategies to achieve significant sales results.

Strong Understanding of achieving very high ROI is key.

Strategically testing format to achieve this rapidly is essential. We want to quickly know what works across various markets for our products.

Your being able to Write Advertisements, Offers, and Communicate very effectively is most important. You will be responsible for this.

You will be a technician to understand pricing using competitor analysis, as well as tools and subscriptions to understand this.

Analyzing traffic to inform website maintenance and the effectiveness of marketing strategies.

Develop and implement e-commerce strategies aimed at amplifying website traffic, improving user experience, and achieving heightened conversion rates and revenue objectives.

Optimize user experience at all times for greater intuitiveness and engagement is ongoing.

Analytics and Reporting: Scrutinize web analytics, assess website and campaign performance, and provide data-driven recommendations for enhancements to tech developer support.

Familiarity with different bidding methods on Amazon's advertising platform, and the ability to choose and adjust bidding strategies to achieve significant sales results.

Directing advertising strategy by gathering and organizing information to plan, manage PPC, and execute Sponsored Products and Sponsored Brands campaigns across various platforms, including Amazon.
**- Requirements -**
- Demonstrate strong bias for action; ability to juggle multiple priorities and effectively deliver in a fast-paced, dynamic environment. Specialist will ensure our products are optimized to generate high conversion and hit sales goals, while keeping an elevated image and accurate reflection of our brand.
- Profound knowledge of online advertising on Amazon and Walmart, including marketing strategy, campaign creation, and understanding of factors affecting success (acquisition cost, conversion rate, etc).
- Having Marketing expertise on Walmart USA is a huge plus, to advertise on this channel. Working knowledge of Noon is also a big plus. Your understanding these platform algorithms is most essential.
- Having Tiktok working experience is required abd understanding its algorithm.
- Demonstrate understanding of What's App Marketing.
- 2+ years experience working on Amazon or Walmart PPC.
- 2+ years of Shopify E-commerce experience is required
- Conduct market research to identify trends, competitor analysis, and customer preferences.
- Strong analytical skills with the ability to use data to make strategic decisions.
- Optimize product listings and advertising strategies using Feedvisor.
- Execute Product Sales Launches: Oversee the complete sales launch process for new products, ensuring inventory is supplied to channels, collaborating closely with marketing and design teams to optimize launch strategies. Including managing deals, coupons, and funding initiatives including timely approvals and execution.
- Plan and Execute Sales Events: Lead the yearly and monthly planning for sales events, including deal event planning, enrollment, funding approval, and monitoring, to maximize sales opportunities.
- Oversee product listings, pricing, and inventory management on various e-commerce platforms.
- Implement SEO best practices to improve organic search rankings and drive traffic to the website.
- Monitor and analyze key metrics such as conversion rates, bounce rates, and customer acquisition costs.
- Lead nurture programs, and CRM/sales insights.

. **Remote. (Work at home where you wifi network and computer need to be superfast.)**

**Salary**: ₹420,000.00 - ₹700,000.00 per year

**Benefits**:

- Health insurance

Schedule:

- Day shift

**Education**:

- Master's (preferred)

**Experience**:

- Human resources, Business Operations Management: 5 years (preferred)

**Language**:

- English (required)

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