Facebook Ads Associate
8 hours ago
**About us**:
The Walnut Folks Group is a leading digital marketing conglomerate with 3 digital agencies - Walnut Folks, Confluencr and Intent Farm. Across the 3 fast-paced agencies we are constantly on the lookout for young, ambitious and sincere digital marketers. If you like doing great work, and wish to grow with a warm group of peers, you shall right at home. Led by Hitesh and Sahiba, the group works with some of the leading brands of the country and has delivered award-winning performance since the last few years.
We are looking for a Facebook Ads Associate to help plan and implement Facebook ad campaigns for a diverse set of brands.
- For this role, you should understand customers’ behavior on Facebook and Instagram.
- You should be able to plan ad campaigns including creatives, copy and then run them on the Facebook platform for best ROI.
- You should be able to lead analytics to improve the results of ads continuously.
- You should have spend at least INR 1 Lac monthly on Facebook ads consistently and worked with brands from multiple industries. Agency experience is preferable.
**Responsibilities**:
- Gather and analyze consumer behavior data (e.g. web traffic and session activity)
- Conduct competitor research via Facebook ads library, social platforms, SEMRush etc
- Plan campaign structures for any given client depending on their business objectives, budgets and competition
- Coordinate with the Marketing Design and Content teams to create advertising material (e.g. ad creatives, GIFs, videos, carousels)
- Conduct regular analysis of key metrics across ad, ad set, campaign level to improve campaign performance
- Create reports on key marketing and sales metrics
- Keep organized records of marketing metrics and results of past campaigns
- Coordinate with clients as needed to prioritize work
- We are NOT really looking for someone who is an all-rounder on Digital. Neither are we looking for someone more into SEO or more into Organic Social Media Management.
**Requirements**:
- Proven work experience as a Facebook Ads Associate, or similar role
- Knowledge of marketing digital tools and techniques
- Solid computer skills, including MS Excel, web analytics and Facebook Business Manager
- Excellent communication and presentation skills
- Strong analytical skills with a goal-oriented attitude
**Location: Bengaluru (WFO)**
**Benefits**:
- Work directly with the founding team of a 9 figure revenue agency
- Work autonomy and freedom to implement strategies
- Hyper-intensive growth culture
- Learning opportunities and access to specialized courses
- Opportunity to work with marketing stalwarts
Industry
**Advertising**
***
Salary
**4-5 LPA**
***
Work Experience
**0-1 year**
***
City
**Bangalore North**
***
State/Province
**Karnataka**
***
Country
**India**
***
Zip/Postal Code
**560037
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