Facebook Ads Expert

6 months ago


Bengaluru Karnataka, India The Wellness Shop Full time

**Job Title : Facebook Ads Expert** **(with E-commerce Expertise)**
**Company: The Wellness Shop**
**Location: Jaipur / Bangalore**

**About The Wellness Shop**:
The Wellness Shop is a premium eco-friendly wellness brand dedicated to offering a diverse range of products that are organic, natural, and certified. We specialize in cosmetics, wellness, and healthcare segments, ensuring that our customers have access to high-quality, sustainable products that promote overall well-being.

We are seeking an experienced Facebook Ads Expert to join our team. As a Facebook Ads Expert, you will be responsible for planning, implementing, and optimizing our Facebook advertising campaigns to drive traffic, engagement, and sales for The Wellness Shop.

**Key Responsibilities**:

- Develop and execute effective Facebook advertising strategies to achieve business objectives, including but not limited to increasing brand awareness, driving website traffic, and generating sales.
- Create and manage Facebook ad campaigns, including campaign setup, audience targeting, ad creation, and budget management.
- Conduct ongoing analysis of campaign performance and optimize campaigns based on key performance indicators (KPIs) such as click-through rate (CTR), conversion rate, return on ad spend (ROAS), and cost per acquisition (CPA).
- Monitor and report on the performance of Facebook ad campaigns using tools such as Facebook Ads Manager and Google Analytics, providing insights and recommendations for improvement.
- Stay up-to-date with the latest trends, best practices, and algorithm changes in Facebook advertising to continuously improve campaign performance and results.
- Collaborate with internal teams, including marketing, creative, and product teams, to ensure alignment and integration of Facebook advertising efforts with overall marketing strategies and initiatives.
- Stay informed about industry developments and competitor activities to identify opportunities and threats in the marketplace.

**Qualifications**:

- Bachelor's degree in marketing, advertising, or a related field.
- Proven experience managing Facebook advertising campaigns for e-commerce or retail brands, with a minimum of 3-7 years of relevant experience.
- In-depth knowledge of Facebook Ads Manager, including campaign setup, audience targeting, ad creation, and performance tracking.
- Strong analytical skills and experience using data-driven insights to optimize campaign performance and achieve business objectives.
- Excellent communication skills, both written and verbal, with the ability to effectively collaborate with cross-functional teams.
- Creative thinking and problem-solving skills, with the ability to adapt to changing priorities and requirements in a fast-paced environment.
- Facebook Blueprint certification is preferred but not required.

Join us in our mission to promote wellness and sustainability through high-quality, organic products. If you have a passion for digital marketing and a track record of success in Facebook advertising, we want to hear from you

Pay: ₹25,000.00 - ₹45,000.00 per month

Schedule:

- Day shift

Work Location: In person


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