Btl Coordinator

2 months ago


Andheri Mumbai Maharashtra, India LyfLeap Talent Solutions Private Ltd Full time

**Key Responsibilities**:

- Assist in the planning, organization, and execution of all BTL activities with a special focus on exhibitions, events and road shows (before, during & after) across locations in India.
- Coordination of logistics for various BTL activities, including booking venues, arranging transportation, and managing event setup and teardown.
- Effectively implement SOPs for various BTL activities.
- Manage event budgets and track expenses to ensure cost-effectiveness & bring accountability.
- Collaborate with internal teams and external vendors to ensure smooth event operations; special focus on booth fabricators.
- Manage on-site operations during exhibitions, including overseeing setup, coordinating with vendors, and addressing all issues that may arise.
- Assist in creating and distributing promotional materials for events.
- Track & analyze event performance, providing inputs for decision-making & future improvements
- Maintain up-to-date knowledge of industry trends and best practices in BTL marketing.
- Travel extensively to different exhibition venues across India.
- Ensure that brand guidelines are strictly followed when executing Exhibition and Roadshows.

Must-Have:
1. Experience & Educational Qualification:

- Minimum 4-5 years of experience in event & exhibition management, BTL marketing
- Basic understanding of BTL marketing principles and practices.
- Bachelor’s degree

2. Skills:

- Strong organizational and time-management skills.
- Strong communication and interpersonal skills, with the ability to work effectively with vendors, and team members.
- Proficiency in Microsoft Office Suite (Word, Excel, PowerPoint).
- Basic knowledge of event management processes

3. Personal Attributes:

- Attention to detail, proactive approach, eagerness to learn and adapt, and a team player.
- Willingness to travel extensively and work flexible hours, including weekends and holidays, as required by event schedules.
- Ability to work well under pressure and adapt to changing circumstances in a fast-paced environment.

Pay: ₹360,000.00 - ₹480,000.00 per year

**Benefits**:

- Health insurance
- Provident Fund

Schedule:

- Day shift
- Fixed shift

**Experience**:

- BTL: 5 years (required)

Work Location: In person

Expected Start Date: 04/11/2024


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