Intern - BTL Marketing
1 month ago
Title: Intern - BTL Marketing
Location: Bengaluru, India
About LeadSquared:
LeadSquared is a leading customer relationship management (CRM) platform designed to help businesses effectively manage their customer interactions and streamline their sales processes. Our comprehensive suite of solutions empowers organizations to generate and nurture leads, automate sales and marketing activities, and drive customer engagement and loyalty.
Job Overview:
We are seeking a motivated and analytical Marketing Intern to join our events team in Bengaluru. This role offers an exciting opportunity to gain hands-on experience in event marketing, stakeholder management, and vendor coordination while contributing to LeadSquared's marketing initiatives.
Key Responsibilities:
· Assist in evaluating and selecting marketing events aligned with company objectives
· Engage with internal stakeholders to gather requirements and ensure event success
· Coordinate with vendors for event logistics, materials, and support
· Participate in end-to-end event execution, from planning to post-event analysis
· Collaborate with designers on creating event-related marketing materials
· Conduct post-event follow-ups and analyze performance metrics
· Support marketing vendor management, including sourcing and con tract negotiations
· Contribute to the optimization of future event initiatives based on data-driven insights
Qualifications:
· Pursuing or recently completed a post - graduate degree
· Strong analytical skills with proficiency in Microsoft Excel
· Good communication and presentation abilities
· Demonstrated capacity for independent work, self-motivation, and initiative
· Event planning and coordination experience (preferred but not required)
Required Skills:
· Effective stakeholder management and communication across all organizational levels
· Basic understanding of event planning and coordination
· Analytical mindset with a focus on data-driven decision making
· Proficiency in Microsoft Office suite, particularly Excel
· Ability to work collaboratively in a team environment
· Strong attention to detail and organizational skills
What We Offer:
· Hands-on experience in BTL marketing strategies and execution
· Exposure to a fast-paced, innovative tech company environment
· Opportunity to work on impactful marketing initiatives
· Mentorship from experienced marketing professionals
· Potential for future full-time employment based on performance
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