Programmatic Trader- with Search and Social
6 months ago
Mumbai
**ABOUT MiQ**
MiQ is the leading marketing intelligence company with technology and people that help businesses win. We are experts at ingesting large amounts of data, modelling data to convert into insights and then actioning these insights through a variety of products and services.
Our People have an endearing and unique quality that sets them apart from the rest and that is why our product inspires. Our People make the difference and our values make the people.
In short, MiQ make data valuable, insightful, and intelligent, which helps clients engage customers, grow sales and generate revenue. MiQ offers its clients products and services across Media (which is their programmatic managed media offering), Analytics (custom engineering and data science solutions for business challenges in digital marketing space) and Technology (technology and analytics capabilities geared for their customers use). We enjoy a 97% client retention rate globally across brands such as Walmart, Barclaycard and Ford. MiQ was built 10 years ago by Gurman Hundal and Lee Puri, with its original base in London, UK. Remaining a self-funded business, the company has now grown to over 800 employees, with 15 global offices covering 4 continents.
Our business vision is to empower the marketing divisions with the relevant insights so that they can shape the overall business strategy. It is for this reason MiQ has very exciting and realistic growth expectations over the coming years. It’s a great opportunity to work across a global business while becoming a key contributor within a growing, winning organization.
**QUICK FACTS**
- Represent over 450 Client’s Globally
- 97% Retention Rate of Client’s since Launch
- 700 Global Employee’s, with a 100% Staff Retention Rate in the first 3 years of the business, currently 93%
- Offices in London, Manchester, Hamburg, 10 cities in the US, Toronto, Australia and Bangalore
- Award Winning Infrastructure - Recently voted for the ‘Best Use of Data’ as well as ‘Best Trading Team’ in UK and ‘Most Innovative Brand in Mobile’ in North America
**Position Overview**:
**Key Responsibilities**:
- Develop and execute digital advertising strategies across Facebook Ads and Google Ads platforms.
- Create, manage, and optimize campaigns to achieve key performance metrics, including but not limited to ROAS, CPA, and CTR.
- Conduct keyword research, ad copywriting, and A/B testing to improve campaign performance.
- Monitor campaign performance, analyze data, and provide actionable insights and recommendations for optimization.
- Collaborate with cross-functional teams to ensure alignment with client objectives and overall digital marketing strategies.
- Stay up-to-date with industry trends, best practices, and platform updates to continually enhance campaign performance.
**Qualification**:
- Bachelor's degree in Marketing, Advertising, Business, or related field.
- 3-5 years of experience in digital advertising, with a focus on Facebook Ads and Google Ads.
- Proven track record of managing successful digital advertising campaigns and achieving KPIs.
- Strong analytical skills with the ability to interpret data, identify trends, and make data-driven decisions.
- Excellent communication and interpersonal skills, with the ability to collaborate effectively with team members and clients.
- Highly organized with strong attention to detail and the ability to manage multiple projects simultaneously.
- Google Ads and Facebook Blueprint certifications are a plus.
**Why Join Us**:
- Opportunity to work with a dynamic and collaborative team in a fast-paced environment.
- Competitive salary and benefits package.
- Career growth and development opportunities.
- Access to cutting-edge tools and technologies.
- A supportive and inclusive work culture that values creativity, innovation, and excellence.
**WHAT WE VALUE IN OUR PEOPLE**
- **Passion** - We love and live what we do
- **Determination** - We always find a way to figure it out
- **Unity** - We hold each other accountable. We win and lose as a team
- **Agility** - We anticipate the unexpected, embrace and adapt to change
- **Courage** - We dare to think unconventionally
**At MiQ, we don’t just accept the differences of our people, it is what builds us as a community. MiQ is very proud to be an equal opportunity workplace.
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