Product Marketing Executive

5 months ago


Noida, India Florencia Healthcare Full time

Providing training, product knowledge, direction to the field sales team to ensure that they are well equipped with scientific and communication skills both.
- Product Management in the pharmaceutical industry has to work with cross-functional teams like medical affairs, learning and development team, R & D team (Research & Development) in the process.
- Developing brand plans/strategies for the product range along with market penetration strategy along with market research and competitor analysis.
- SWOT analysis of product line (strength, weakness, opportunities, and threats) and guiding sales team to tap the opportunities and growth in the product sale.
- Creating brand inputs for promotion like VA, LBL, Newsletter, flipcharts, or digital campaigns like website or app launch or webinar series, etc.
- Conducting meetings, scientific symposia, CMEs, conferences, and ensuring brand visibility in the target audience segment of the pharmaceutical industry, which are healthcare professionals and hospitals.
- Motivating sales team members by organizing training camps, award ceremonies, and recognition programs.
- Product forecasting, new product pipeline strategy, new product pre-launch, and launch strategy and post-launch, new initiatives for product growth strategy.

**Salary**: ₹15,000.00 - ₹25,000.00 per month

Schedule:

- Day shift

Application Question(s):

- have you worked in pharmaceutical Industry

**Speak with the employer**

+91 8810226562



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