Senior Manager – Offline Sales for Luxury Cosmetics

1 day ago


Kolkata, West Bengal, India Virtuous Advisors & Resources Private Ltd (Virtuous Resources) Full time

The role is based out of BLR/MUM/KOL and reporting to the CEO / sales lead of the business. The Senior Manager – Offline Sales will work very closely with the Sales Lead to achieve all targets and upskill beauty advisors, generate new channel sales.

  • Field Visits & Store Execution
  • Conduct regular field visits to retail outlets, align store visits with manager and BA supervisors (modern trade and other beauty retailers)
  • Monitor in-store execution – visual merchandising, tester hygiene, stock availability, and planogram adherence as per aligned JBP.
  • Ensure brand visibility and correct placement across touchpoints according to the allocated brand space.
  • Gather market intelligence on competitor activities, pricing, promotions, and merchandising.
  • Build strong relationships with store managers, beauty advisors, and floor staff to drive brand advocacy.
  • Ensure monthly stock audits are conducted at all stores and reports with store wise action plans are shared for the same.
  • Retail Staff Management & Training
  • Coordinate with training team to align regular product training sessions for beauty advisors (BAs), field promoters, and store staff.
  • Understanding BA needs like trainings , incentives , stock , testers and align the same with store team and internal team.
  • Ensure the Beauty advisors are feeding timely and correct details on the app/tools.
  • Managing BA monthly and weekly rosters. Tracking their attendance and ensuring the roster is abided.
  • Ensure BAs are aligned with brand new launches, key USPs, and are actively upselling.
  • Track productivity of each BA/promoter – sales targets vs achievement.
  • Motivate retail teams through on-ground contests and recognition programs.
  • Sales Target Achievement
  • Drive monthly and quarterly sales targets across the territory.
  • Create and implement store-level sales strategies for underperforming stores.
  • Track secondary sales data and optimize field efforts accordingly.
  • Identify and activate potential high-performing stores through additional support from brand team and retailer team.
  • Retail Expansion & New Store Launches
  • Support the onboarding of new counters/outlets.
  • Ensure smooth execution during store launches – BA placement, VM, stock availability, testers.
  • Liaise with logistics and operations teams for timely execution.
  • Reporting & Insights
  • Maintain store-level dashboards and trackers
  • Maintain detailed records of field visits and share weekly visit reports with observations. Weekly reports on action plan execution.
  • Share monthly sell-out data, competitive insights, and field intelligence with sales leadership.
  • Recommend localised marketing activities based on the on-ground feedback.
  • Align weekly and monthly priorities with the manager.
  • Participate in regular one on one meetings with the manager (weekly/fortnightly/monthly).
  • Participate in monthly retailer JBP with the manager
  • Co-travel with manager for joint market working at least 5–6 times/month.
  • Escalate bottlenecks from the field that need higher-level intervention.
  • Seek guidance on territory-level business development and team structuring.

Person Profile & Education Qualification

  • Candidate should have an overall experience of 8-10 years, in the beauty and personal care space.
  • Bachelor's degree in business, marketing, or a related field from a tier – 1 / tier 2 institute.
  • Last stint/experience should have proven track record of managing regional sales of ~ INR 50-100 Cr of sales of high value products (premium).
  • Excellent communication and public speaking skills.
  • Proven track record of achieving sales targets and building strong relationships with customers and partners - offline.
  • Strong leadership and management skills, with the ability to motivate and train a team of sales representatives.
  • Excellent communication and interpersonal skills, with the ability to build relationships with customers, partners, and stakeholders.
  • Strong analytical skills, with the ability to analyze sales data and market trends to inform business decisions.
  • Knowledge of the cosmetics industry, including trends, products, and competitors.
  • Proficiency in Microsoft Office and CRM software. Should be super-efficient in managing the daily MIS with different analysis.


  • Kolkata, West Bengal, India beBeeLuxury Full time ₹ 20,00,000 - ₹ 25,00,000

    Job Title:Business Development Manager">Overview of the Role: As a Business Development Manager, you will be responsible for building and maintaining high-value relationships with corporates, brands, agencies, and HNIs to drive strategic partnerships, client acquisition, and revenue growth across premium and luxury segments.Key Responsibilities: Identify and...


  • Kolkata, West Bengal, India EverBlue Furnitures Full time

    We are looking for a dynamic and experienced Sales Executive to represent our high-end customised furniture brand in Kolkata. The candidate will be responsible for driving sales of luxury residential and office furniture, building relationships with architects, interior designers, corporates, and private clients, while staying closely connected to our...


  • Kolkata, West Bengal, India EverBlue Furnitures Full time

    We are looking for a dynamic and experienced Sales Executive to represent our high-end customised furniture brand in Kolkata. The candidate will be responsible for driving sales of luxury residential and office furniture, building relationships with architects, interior designers, corporates, and private clients, while staying closely connected to our...

  • Luxury Brand Advocate

    23 hours ago


    Kolkata, West Bengal, India beBeeAmbassador Full time ₹ 10,00,000 - ₹ 12,00,000

    Senior Brand Ambassador OpportunityAbout Our Company:We are a luxury goods company founded in 2011, driven by our passion for creativity and innovation. We create bespoke concept trunks that encapsulate emotions and passions of aficionados, collectors, and travelers.Job Requirements and Skills:Strong communication and interpersonal skills, deep understanding...


  • Kolkata, West Bengal, India beBeeLeadership Full time ₹ 30,00,000 - ₹ 50,00,000

    Job Opportunity:">Sales Leadership Position in Luxury Jewelry Industry">About the Role:">We are seeking an experienced sales professional to lead our sales operations from a strategic location. The ideal candidate will be responsible for developing and executing sales strategies, managing client relationships, and driving sales growth.">Key Responsibilities...


  • Kolkata, West Bengal, India beBeeLuxury Full time ₹ 1,50,00,000 - ₹ 2,00,00,000

    Luxury Real Estate Sales ManagerJob Overview:Seeking a seasoned professional to lead sales of high-end residences, villas, and land parcels in prime markets and holiday destinations. The ideal candidate will have a strong network of HNIs, UHNIs, and Family Offices, and excellent relationship management and negotiation skills.Responsibilities:Client...

  • Senior Sales Manager

    17 hours ago


    Kolkata, West Bengal, India Dilpreet Singh (Proprietor of Eco Global Enterprises) Full time

    Job DescriptionWe are seeking an experienced and driven Senior Sales Manager to lead and manage our B2B sales team. The ideal candidate will have a strong background in B2B sales, team leadership, and client management. This role involves overseeing the sales team, validating and negotiating high-value deals, enhancing team performance, and ensuring 100%...


  • Kolkata, West Bengal, India beBeeMerchandiser Full time ₹ 45,00,000 - ₹ 55,00,000

    Job DescriptionAs a Jewelry Merchandiser, you will play a pivotal role in shaping the future of luxury lab-grown diamond jewelry. You will be responsible for managing product assortments, driving sales, and ensuring our collections align with customer expectations.Key Responsibilities:Curate and manage product assortment based on customer trends, sales data,...


  • Kolkata, West Bengal, India beBeeFashion Full time ₹ 20,00,000 - ₹ 25,00,000

    Job Description:As a high-end fashion advisor, you will deliver exceptional luxury shopping experiences to discerning clients by styling and offering expert advice on designer wear.Key Responsibilities Include:Client EngagementEngage with clients on a personalized level, providing attention to detail and building long-term relationships through excellent...


  • Kolkata, West Bengal, India beBeeMerchandising Full time ₹ 4,50,000 - ₹ 5,50,000

    Merchandising OpportunityWe are seeking a highly motivated Merchandiser to manage our product assortment, drive sales, and ensure that our luxury lab-grown diamond jewelry collection is positioned optimally in the market.Key Responsibilities:Product Sourcing & Selection: Curate and manage the product assortment based on customer trends, sales data, and...