Demand Generation Specialist

6 days ago

tamil nadu, India Klenty Full time
About Klenty
Klenty is a Sales Engagement Platform that helps sales team execute personalized outreach using multiple channels like emails, calls, LinkedIn, and SMS to get more meetings booked and generate sales pipeline.
More than 4000+ sales teams which includes customers like Chargebee, Fitbit, Oracle, Gartner, etc use Klenty to automate their entire sales outreach process so that they can spend more time in building warm relationships with the prospects.
About the Klenty Team
Klenty is for the Learners, the Problem Solvers, and the Creators who want to keep pushing themselves to become masters at their craft and want to create a dent in the world. The team’s mission is to build software that makes salespeople fall with selling and become unstoppable. We want to take each salesperson on a hero’s journey towards mastery and growth that makes work meaningful and fun.
Everyone at Klenty....
- Believe that constant learning is the path to true mastery over their role and functional area
- Have the complete freedom and ownership to execute their tasks to provide a world-class output
- Move things fast every single day so that we build software that every salesperson falls in love with
- Want to create a world where work feels like play; where every day is a Friday.
As a Demand Generation Marketer,you will be responsible for designing the GTM strategy to capture and generate demand using different inbound and outbound marketing channels. The most important goal is to generate sales pipeline every month in a scalable and repeatable way. This will be a great fit if you are excited about pipeline generation for different products and to work in a high-growth marketing environment.
Roles Responsibilities:
GTM Strategy Execution:
- Create and implement a comprehensive top-of-funnel (TOFU), middle-of-funnel (MOFU), and bottom-of- funnel (BOFU) B2B marketing funnel strategy using a combination of both inbound and outbound marketing strategies
- Identify and target key customer segments and run different marketing campaigns to increase awareness, create sales pipeline, and grow new revenue within each segment.
- Launch, measure, and optimize multi-channel marketing campaigns.
- Measure the performance of paid marketing campaigns and maintain the budgets
Content Marketing Development:
- Collaborate with the content and product marketing teams to create content, including emails, blogs, white papers, press releases, social media, and other marketing collateral.
- Develop effective content distribution strategies to enhance brand awareness, engage with target audiences, and generate leads that convert into sales pipeline and revenue.
Email Campaign Management:
- Draft compelling and engaging email campaigns for automated sales and marketing campaigns, leveraging best practices to maximize open and click-through rates.
- Monitor and analyze email campaign performance, making data-driven adjustments as needed.
Hubspot Management:
- Ensure all accounts and contacts are up to date and properly segmented for automated sales and marketing email campaigns, and successful hand-off of engaged prospects from marketing to sales.
- Work with the marketing operations team to set up all the campaigns and to manage the marketing contacts in Hubspot
Pipeline Measurement:
- Provide weekly updates on marketing performance and spend, and contribute to strategic decision-making.
- Create dashboards to measure the performance of the different campaigns and improve the marketing strategy based on data-driven insights.
Required Experience & Qualifications:
- Min 2+ years of relevant experience in B2B or SaaS or Tech company as a Demand gen marketer responsible for generating sales pipeline
- Hands-on campaign management (SEM, PPC, Paid Social, Retargeting) with expertise in at least one core channel (Google and Bing Ads, Facebook, LinkedIn).
- Has good experience of SEO, keywords and should have experience implementing an SEO strategy tied to Pipeline generation. Also understands conversion rate optimization.
- Has an experimentation mindset. Should have experience running different marketing campaigns that help in lead generation and in turn increasing the sales pipeline.
- Strong proficiency in utilizing marketing automation platforms, particularly Hubspot, to manage leads and automate email campaigns effectively.
- Has experience using different marketing tools like GA4, GTM, optimizer tools like Pagesense/hotjar, and analytics platforms like (factors.ai)( \
- Thorough understanding of content marketing principles and experience in producing high-quality content for various channels.
- Creative problem solver and ability to adapt quickly in a fast-paced, ever-changing environment.
- Strong leadership skills with the ability to collaborate effectively with cross-functional teams.
- Result-oriented and capable of driving measurable outcomes through marketing initiatives.
- Exceptional writing and communication skills, with the ability to write content independently and in collaboration with other marketing teams.
Industry Software Development
Employment Type Full-time

  • Demand Generation Executive

    2 months ago

    Guindy, Chennai, Tamil Nadu, India Congruent Global Full time

    Roles and Responsibilities: Validating inbound leads: Understanding client’s requirements and doing primary research Effective Prospecting: Using the mechanism of cold calls to generate demands for the regional team Sales Operation: Managing central CRM, you will have admin rights and you will be responsible to create data insights for our sales...

  • Demand Generation Executive

    1 week ago

    Guindy, Chennai, Tamil Nadu, India Congruent Global Full time

    Roles and Responsibilities:Validating inbound leads: Understanding client's requirements and doing primary researchEffective Prospecting: Using the mechanism of cold calls to generate demands for the regional teamSales Operation: Managing central CRM, you will have admin rights and you will be responsible to create data insights for our sales operationsLead...

  • Lead Generation Specialist

    2 days ago

    tamil nadu, India Swaaadle Tech Pvt Ltd Full time

    Lead Generation SpecialistJob descriptionWe are seeking a motivated and results-driven Lead Generation Specialist to join our dynamic team. The ideal candidate will be responsible for identifying and qualifying potential leads in the IN, US, UK, and EU markets. As a Lead Generation Specialist, you will play a key role in driving business growth by creating...

  • Demand Generation Executive

    2 weeks ago

    Chennai, Tamil Nadu, India Zyoin Web Pvt. Ltd. Full time

    **Please read the job description very carefully before applying.** We are hiring for a leading software company in India. Job Title: Demand Generation Executive - IT Sales Location: Chennai (on-site) Department: Inside Sales (IT) Experience: 1-7 years Workdays: 5 (Monday - Friday) Notice period: Immediately or 15 days Job Summary: This is IT inside...

  • Inside Sales Specialist

    1 week ago

    tamil nadu, India Movate Full time

    Job title: Inside Sales SpecialistWork Location: Ambit- ChennaiExperience: 3-5 YearsExpectations:Key task will be to focus on managing end to end Inside Sales/Lead Gen operationsSpecialists will be mapped to a specific GEO / Vertical of CSS Corp and will focus on selling / setting meetings for the Sales persons with influencer / decision maker of the...

  • Demand Planner

    2 months ago

    Chennai, Tamil Nadu, India Hewlett Packard Full time

    At HP, we believe in the power of ideas to put technology to work for everyone. And we believe that ideas thrive best in a culture of teamwork. We trust anything can be achieved if you really believe in it, and we will invest in ideas to change lives and the way people work. At HP we work across borders, and without limits. We form global virtual teams, to...

  • Demand Planner

    2 days ago

    Chennai, Tamil Nadu, India Hewlett Packard Full time

    At HP, we believe in the power of ideas to put technology to work for everyone. And we believe that ideas thrive best in a culture of teamwork. We trust anything can be achieved if you really believe in it, and we will invest in ideas to change lives and the way people work. At HP we work across borders, and without limits. We form global virtual teams, to...

  • Demand Planning 6 to 9 Years Chennai

    3 days ago

    Chennai, Tamil Nadu, India Capgemini Full time

    **Job Description**: - Diversity Hiring - Generate baseline forecast for touch SKUs. - Ensure the models in the tool are refreshed regularly and produce optimal results (improve demand planning algorithms). - Review baseline forecast outputs and validate as and when necessary with Market. - Generate total demand forecast for no touch SKUs. - Ensure the...

  • Demand Generation Associate

    2 weeks ago

    Chennai, Tamil Nadu, India Lobo Staffing Solutions Full time

    Share via: Education: Any Graduate Age: - Should not be more that 27 yrs. Job Description - Pre painting inspection & post painting inspection reports - Sampling - Preview - Cold Calling & lead Generation - Tender Follow up - Site Conversion and Supervision - first meeting at site & then converting sites upto G + 6 Floors or 5 Lacs worth of material -...

  • Patent Specialist

    1 month ago

    tamil nadu, India Intellect Design Arena Ltd Full time

    Role-Patent SpecialistGrade-VPExp-15+Location-Navalur-WFOIntellect’s CTO Office is looking to fulfil a position for a functional role of SeniorPatent Specialist who will support with patent related expertise to the Lines ofBusiness (LOB) across Intellect.Roles and Responsibilities● Works closely with inventors and business representatives to...

  • Patent Specialist

    3 weeks ago

    tamil nadu, India Intellect Design Arena Ltd Full time

    Role-Patent SpecialistGrade-VPExp-15+Location-Navalur-WFOIntellect’s CTO Office is looking to fulfil a position for a functional role of SeniorPatent Specialist who will support with patent related expertise to the Lines ofBusiness (LOB) across Intellect.Roles and Responsibilities● Works closely with inventors and business representatives to...

  • Warranty Specialist

    3 weeks ago

    tamil nadu, India ECS Automotive | Setting the Standard Full time

    The ECS Group has been a leading provider of retail network solutions to global automotive brands for almost 30 years. Working with automotive manufacturers and companies we are “Setting the Standard” in providing effective and sustainable business solutions and services to support management teams on a global basis.Our goal is to be the global partner...

  • Warranty Specialist

    1 month ago

    tamil nadu, India ECS Automotive | Setting the Standard Full time

    The ECS Group has been a leading provider of retail network solutions to global automotive brands for almost 30 years. Working with automotive manufacturers and companies we are “Setting the Standard” in providing effective and sustainable business solutions and services to support management teams on a global basis.Our goal is to be the global partner...

  • Lead Generation Specialist

    3 weeks ago

    tamil nadu, India Verticurl Full time

    Company Overview:Verticurl, a division of Ogilvy, was established in 2006 with the mission to be the world’s leading marketing technology services agency for multinational organizations.We enable our clients to assess, deploy and integrate MarTech platforms, activate customer experience technologies, implement lead management processes that accelerate...

  • Lead Generation Specialist

    2 months ago

    tamil nadu, India Verticurl (A WPP Company) Full time

    Company Overview:Verticurl, a division of Ogilvy, was established in 2006 with the mission to be the world’s leading marketing technology services agency for multinational organizations.We enable our clients to assess, deploy and integrate MarTech platforms, activate customer experience technologies, implement lead management processes that accelerate...

  • Business Development Specialist

    6 days ago

    tamil nadu, India International Research Institute for Manufacturing Full time

    Company DescriptionThe International Research Institute for Manufacturing (IRIM) is a global research, management consulting, and training firm dedicated to the manufacturing sector. With expertise in Manufacturing and Supply Chain Performance Improvement, Sustainability Diagnostics, Strategies for Green Manufacturing, Advanced Academic Research, and...

  • Commodity Specialist

    3 weeks ago

    tamil nadu, India CIRCOR International, Inc. Full time

    Commodity SpecialistORGANIZATIONAL STRUCUTREBUSINESS: CIRCOR A&DLOCATION: Coimbatore, IndiaDIRECT REPORTING: Director of A&D Global Supply ChainFUNCTIONAL REPORTING: TBDPOSITION DETAILSPosition SummaryThis role will be critical in supporting the execution and management of direct sourcing strategies for the Circor Global Aerospace and Defense Business. This...

  • Commodity Specialist

    2 months ago

    tamil nadu, India CIRCOR International, Inc. Full time

    Commodity SpecialistORGANIZATIONAL STRUCUTREBUSINESS: CIRCOR A&DLOCATION: Coimbatore, IndiaDIRECT REPORTING: Director of A&D Global Supply ChainFUNCTIONAL REPORTING: TBDPOSITION DETAILSPosition SummaryThis role will be critical in supporting the execution and management of direct sourcing strategies for the Circor Global Aerospace and Defense Business. This...

  • Business Development Specialist

    3 weeks ago

    tamil nadu, India Multisolution Business Services Full time

    Company DescriptionMultisolution Business Services is a dynamic company based in Chennai. We leverage a knowledge-based approach and are committed to the Win-Win Business Model. Established in 2009, we excel in HR consulting (staffing solutions), event management, corporate gifting, retail services, and accounting solutions.Role DescriptionThis is a...

  • CRM Specialist

    2 months ago

    tamil nadu, India Artifex HR Private Limited Full time

    Job Title: CRM SpecialistLocation: ChennaiArtifex HR is hiring for a client, whose name is synonymous with luxury real estate development in Chennai. They are well known for crafting extraordinary and iconic projects that redefine the city's skyline. Committed to innovation, quality, and customer satisfaction, they aim to exceed expectations and deliver...