Marketing Campaign Specialist

4 weeks ago

Hyderabad, India Phenom People Full time

Job Summary: At Phenom, were reimagining how marketing campaigns are planned, executed, and scaled as we grow - and we're looking for a tech-savvy, AI-obsessed Marketing Automation Specialist to lead that transformation. This isn't a back-seat role. You'll be the founding operator behind Phenom's next-gen AI marketing tech stack - bringing automation, personalization, and performance to life across our entire funnel.

You'll be the first in the role to lead the future of campaign execution at Phenom is not just optimizing what we do, but reinventing how we do it using AI. This is your chance to architect a system that turns personalization at scale from buzzword into reality.

Responsibilities:

  • Champion the design and execution of AI-powered campaigns, leveraging tools like ChatGPT, Claude, Perplexity, and Persado
  • Own campaign setup, testing, optimization, and reporting across HubSpot, Salesforce and Looker
  • Identify, build, scale AI use cases across email, landing pages, lead flows, nurture programs, and personalization journeys
  • Build and maintain an internal Prompt Engineering Playbook with best practices, prompt libraries, and agent templates
  • Collaborate with Demand Gen, Product Marketing, Content, and Marketing Ops to integrate AI workflows across the customer lifecycle
  • Constantly test and evaluate new tools, APIs, and low/no-code platforms that can supercharge performance and efficiency
  • Measure ROI of AI-driven efforts and bring visibility into what's working and what needs iteration

Work Experience

Requirements

  • 5+ years of experience in digital marketing, marketing automation, or product marketing (B2B SaaS preferred)
  • Expert in HubSpot and Salesforce campaign execution and tracking.
  • Deep, hands-on experience with AI tools like ChatGPT, Claude, Perplexity, Jasper, etc
  • Proven ability to build or integrate AI agents, prompts, and workflows into campaign and content operations
  • Familiarity with web development basics and LLM integration into no-code or API-driven environments
  • A builder's mindset: You've started, tested, and scaled AI-based initiatives before — and you're eager to do it again
  • Comfort working in high-speed, high-collaboration environments where experimentation and iteration are the norm
  • Exceptional organization, time management, and communication skills

  • Marketing Campaign Specialist

    2 weeks ago

    Hyderabad, Telangana, India Phenom People Full time ₹ 12,00,000 - ₹ 36,00,000 per year

    Job Summary: At Phenom, were reimagining how marketing campaigns are planned, executed, and scaled as we grow - and we're looking for a tech-savvy, AI-obsessed Marketing Automation Specialist to lead that transformation. This isn't a back-seat role. You'll be the founding operator behind Phenom's next-gen AI marketing tech stack - bringing automation,...

  • Specialist - Marketing Campaign

    2 weeks ago

    Hyderabad, India Phenompeople Private Limited Full time

    As a category creator, our goals are two-fold: to educate talent acquisition and HR leaders on the benefits of TXM and to help solve their recruiting pain points. Job Summary:- We're looking for a talented Marketing Campaign Specialist to join our phenomenal company! In this role, you will support the execution of multi-channel campaigns, with a strong...

  • Marketing Campaign Specialist

    4 weeks ago

    Hyderabad, India Phenom People Full time

    Job Description Job Requirements About Phenom: Phenom People is the leader in Talent Experience Marketing (TXM for short.) We're an early-stage startup on a mission to fundamentally transform how companies acquire talent. As a category creator, our goals are two-fold: to educate talent acquisition and HR leaders on the benefits of TXM and to help solve...

  • Digital Marketing Specialist

    4 weeks ago

    Hyderabad, India Citta Marketing Agency Full time

    Company Description Citta Marketing Agencyis a dynamic team of AI specialists, data scientists, and creative marketers leveraging cutting-edge technology to deliver exceptional results. Our AI-driven strategies analyse market trends and customer data to craft tailored marketing plans that maximise reach and ROI. We combine the precision of data-driven...

  • Digital Marketing Specialist

    2 weeks ago

    Hyderabad, Telangana, India Citta Marketing Agency Full time ₹ 6,00,000 - ₹ 18,00,000 per year

    Company DescriptionCitta Marketing Agencyis a dynamic team of AI specialists, data scientists, and creative marketers leveraging cutting-edge technology to deliver exceptional results. Our AI-driven strategies analyse market trends and customer data to craft tailored marketing plans that maximise reach and ROI. We combine the precision of data-driven...

  • Ad Campaign Specialist

    2 days ago

    Hyderabad, Telangana, India Chai Shots Full time ₹ 9,00,000 - ₹ 12,00,000 per year

    Company: First Show – A Business unit of Chai Shots Private LimitedLocation: HyderabadExperience: 1–3 YearsRole: Ad Campaign SpecialistRole Type: Full-TimeFirst Show, a leading film marketing agency under Chai Shots Private Limited, is looking for an experienced andresults-driven Ad Campaign Specialist to manage and optimize our digital advertising...

  • Ad Campaign Specialist

    4 weeks ago

    Hyderabad, India Punarjan Ayurveda Full time

    Develop and execute a comprehensive digital marketing strategy aligned with the company's objectives and budget constraints Manage and mentor a team of digital marketing specialists, ensuring their skills are up-to-date and that they deliver high-quality work Plan and execute digital marketing campaigns across various channels, including SEO, SEM, social...

  • Ad Campaign Specialist

    2 weeks ago

    Hyderabad, Telangana, India Punarjan Ayurveda Full time ₹ 12,00,000 - ₹ 36,00,000 per year

    Develop and execute a comprehensive digital marketing strategy aligned with the company's objectives and budget constraintsManage and mentor a team of digital marketing specialists, ensuring their skills are up-to-date and that they deliver high-quality workPlan and execute digital marketing campaigns across various channels, including SEO, SEM, social...

  • Ad Campaign Specialist

    2 days ago

    Madhapur, Hyderabad, Telangana, India Chai Shots Private limited Full time ₹ 4,50,000 - ₹ 6,00,000 per year

    Company: First Show – A Business unit of Chai Shots Private Limited Location: Hyderabad Experience: 2–3 Years Role: Ad Campaign Specialist Role Type: Full-TimeFirst Show, a leading film marketing agency under Chai Shots Private Limited, is looking for an experienced and results-driven Ad Campaign Specialist to manage and optimize our digital advertising...

  • Campaign Specialist

    4 weeks ago

    Hyderabad, India Social DNA Full time

    Company Description Social DNA is a Social Media Marketing Company based in Hyderabad. Our passion for social media marketing is ingrained in our DNA and reflects in the high-quality work we deliver to our clients. We offer a range of services, including brand creation and development, digital interactive design, print layout, full motion graphics, website...