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Head of Sales
1 month ago
Strategic :Provide valuable insights during the price matrix definition process for residential projects, leveraging market price trends and relevant parameters.
Operational :Monitor and enhance the sales process by strategizing customer mix, positioning, pricing, and payment schedules aligned with delivery timelines.Conduct customer feedback surveys and gather market intelligence to improve project offerings.Establish and maintain a robust framework for validating customer documentation during sales.Address customer queries related to residential projects promptly and resolve escalations effectively.Collaborate with the corporate marketing and branding team for project promotions.Ensure post-sale legal documentation and deed execution are completed accurately and on time.Facilitate a seamless handover of customer-related information to the Facility Management team after possession.Track and report sales target achievements and initiate strategies to boost sales performance.
Financial :Maximize sales revenue and ensure timely collections, minimizing receivables and deviations from allocated budgets.
Key Result Areas (KRAs) & Key Performance Indicators (KPIs)
Financial Perspective :KRA : Achieve project revenue targets.KPI : Revenue and project targets met.KRA : Drive timely cash collections.KPI : Collection timelines adhered to; reduced receivables.KRA : Budget efficiency.KPI : Minimal deviations from allocated budget.
Customer Perspective :KRA : Enhance customer satisfaction.KPI : Improvement in customer satisfaction scores for the project.
Internal Process Perspective :KRA : Ensure execution excellence.KPI : Adherence to Standard Operating Procedures (SOPs) for sales forecasting, processing, and invoicing.KRA : Strengthen customer management processes.KPI : Positive feedback on pre-launch marketing initiatives and increased sales through alternative channels.
Learning and Growth Perspective :KRA : Employee training and development.KPI : Achievement of scheduled training hours per employee.
Skills & Qualifications :Expertise in sales strategy and execution within the residential real estate sector.Strong customer relationship management and problem-solving skills.Proficient in budget management and financial planning.Knowledge of legal processes related to post-sale deed documentation.Strong collaboration skills to work with marketing, branding, and legal teams.Proficiency in gathering and analyzing market intelligence.Adept at ensuring compliance with SOPs and enhancing operational efficiency.
This role demands a proactive, strategic thinker who excels in execution, financial acumen, and customer satisfaction, driving the success of residential projects through innovative sales approaches.
