Regional Head

4 days ago


Coimbatore, India GramPro Business Services Pvt. Ltd. Full time

We are Hiring for a Leading Commercial Bank


Job Profile : Regional Head

Job Location : Coimbatore

Vertical : Branch Banking


Job Duties & Responsibilities


  • Oversee the implementation of division policies, procedures and controls in the region so that all relevant procedural/regulatory requirements are met at all branches.
  • Drive the business across branches.
  • Evaluate the needs of the Region in order to capitalise on market opportunities and adjust marketing strategies to reflect changing conditions.
  • Recommend and implement on approval marketing strategies and plans consistent with established goals in each product line and service. Constantly endeavour to improve the Bank's competitive position by review of the plans and policies.
  • Develop annual operational sales plans in the region in at all branch level in conjunction with Channel Heads based on the overall targets and budgets. Prioritise the overall efforts by service and allocation of resources.
  • Continually monitor the market to determine the market size and market penetration of the Bank's liability products, third party products and services and also evaluate the timely adjustment of marketing strategy and plans to meet changing markets and competitive conditions.
  • Collaborate with product manager to develop new liability and third-party products and services in line with bank preferences.
  • Analyse Market, competitor services and prices in the operational area and synthesize information to develop cost analysis and recommendations for the Bank's products.
  • Manage very important customers HNIs/ Government / Social Deposit etc. to discuss their needs, outlining appropriate services and resolving problems as appropriate.
  • Co-ordinate the Bank's participation in trade shows and community events in the to promote products and services.
  • Establish the culture of cross-selling within the Branch Banking team by guiding the team in understanding requirements of the customer and effectively cross selling Retail Asset and MSME products.
  • Regularly monitor the performance of Branch Banking business and take corrective action, if required, to ensure achievement of set target.
  • Initiate & Support the brand building and corporate marketing team for better reach in the operational area
  • Continuously communicate the bank's message to the frontline


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