B2B Marketing Manager

8 hours ago


Faridabad, India McCormick & Company Full time

At McCormick, we bring our passion for flavor to work each day. We encourage growth, respect everyone's contributions and do what's right for our business, our people, our communities and our planet. Join us on our quest to make every meal and moment better.Founded in Baltimore, MD in 1889 in a room and a cellar by 25-year-old Willoughby McCormick with three employees, McCormick is a global leader in flavour. With over 14,000 employees around the world and more than $6 Billion in annual sales, the Company manufactures, markets, and distributes spices, seasoning mixes, condiments and other flavourful products to the entire food industry, retail outlets, food manufactures, food service businesses and consumers.While our global headquarters are in the Baltimore, Maryland, USA area, McCormick operates and serves customers from nearly 60 locations in 25 countries and 170 markets in Asia-Pacific, China, Europe, Middle East and Africa, and the Americas, including North, South and Central America with recognized brands.At McCormick, we have over a 100-year legacy based on our “Power of People” principle. This principle fosters an unusually dedicated workforce requiring a culture of respect, recognition, inclusion and collaboration based on the highest ethical values.The FS Marketing Manager is responsible for understanding trends and customer/consumer behavior to drive category insights and innovation to foster customer intimacy and fuel McCormick growth plans Reporting to the Managing Director, the role will collaborate closely with Commercial and R&D teams to create and deliver growth plans with customers in India.KEY ROLES & RESPONSIBILITIESCreates market/category/consumer trend analysisRecommend actions to support India Flavor solutions growthUnderstand the impact on customers innovation initiativesSupport Category Growth InitiativesProvides the support for the initiation, discovery, exploration, & creation phases of strategic innovation in creating next generation of products.Collaborate cross functional teams to deliver on new product development efforts resulting in growth aligned to our business objectives.Manages, plans and facilitates customer presentations/ideation/field immersionsDevelops plans that align with both customer and McCormick’s core competencies.Engage customers with new ideas are customer/market relevant and that help drive project pipeline growth for INDIA Flavor SolutionsSupport FS marketing systems and toolsWorks with FS Marketing Leader to create and maintain FS marketing systems and tools to optimize marketing effectivenessProvides updates on industry/global economic patterns, shift and trendsSupport mid/long term strategic planning for the INDIA FS SolutionsMINIMUM REQUIREMENTSBachelor’s degree in marketing / business / food science Industry7 years’ experience in a B2B marketing role Certifications and/or LicensesMcCormick & Company is an equal opportunity/affirmative action employer. All qualified applicants will receive consideration for employment without regard to sex, gender identity, sexual orientation, race, colour, religion, national origin, disability, protected veteran status, age, or any other characteristic protected by law.


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