Channel Sales Head

1 month ago


surat, India Antal International Full time
Job Description

Job Description:

• Establish and drive a country wide network of Channel Partners and Dealers to promote the organizations range of products across all geographies.

• Put in place policies and implement them to ensure proper coverage of the network and uniform growth.

• Ensuring regular monitoring and improvement of the Channel network by reviewing the performance of existing Partners and adding new ones as per plan and requirement.

• Responsible for conducting optimum network coverage activities like territory mapping & Dealer/ Distributor appointment.

• Implementing pricing and placement strategies to ensure optimum profitability and uniform product availability across the Channel network.

• Drive the newly introduced product range as well as the existing ranges by formulating network coverage policy; designing criteria and guidelines of channel management & instituting process, programs & systems to improve network performance as per requirements.

• Responsible for devising innovative schemes for the Channel engagement and successfully implementing them, to keep the Partners always motivated.

• Organizing local level Partners engagement meets and interactive programmes to keep the Channel involved and up to date with the products and policies of the company.

• Ensuring the proper coverage of the entire geography of the country with company and/or the Partner’s manpower. Also ensuring the training of the Partner’s manpower to upskill them and to keep them up to date with the product knowledge.

• Ensuring that the Channel Partners maintain stocks as per their defined agreements so that the Dealers can get material ex-stock from them.

• Responsible for the secondary sales of the Partners and to ensure that there is no unnecessary build up of stock with the Partners.

• Coordinating with various backend teams in the company to ensure proper and timely response to the Partners for smooth coordination between the Partners and the company.

• Working closely with the Marketing Team to devise ATL and BTL campaigns, as per local requirements of every region.

• To provide sales forecast as per the requirement of the company and ensuring their achievement.

• Lastly, but most importantly, fully responsible for ensuring the profitability goals as defined by the company from time to time.

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