Performance Marketing Expert

3 days ago

Delhi, India Raven Labs Full time
Location : Remote (India, Sri Lanka, or Philippines) or Hybrid (Hyderabad Office)
Type : Full-time
About Us
At Raven Labs, we help organizations become truly AI-ready. From strategy to systems, we build powerful, AI-infused solutions that drive measurable business growth. Now, we’re looking for a Performance Marketing Expert who is both a strategist and executor—someone who can run world-class campaigns and deliver results across multiple clients and platforms.
About The Role
We’re seeking a go-to marketing operator who knows how to generate leads and conversions at the best ROI. You’ll manage multi-channel campaigns across Google, Meta, LinkedIn, and organic platforms, while harnessing the latest AI and automation tools to optimize performance.
This role is for someone who thrives in agency-style environments—able to juggle multiple clients, stay highly organized, and deliver real, tangible results.
Key Responsibilities
Plan, execute, and optimize multi-channel performance marketing campaigns (Google, Meta, LinkedIn, SEO, and more).
Design and run EDM and cold outreach campaigns using tools like Apollo.io, Lemlist, Instantly, Zoho Campaigns, or similar.
Set up CRM automations and nurture workflows for cold, warm, and hot leads.
Mine, segment, and activate customer data to boost targeting and ROI.
Monitor analytics across Google Analytics, LinkedIn Insights, and advanced tracking platforms to measure success and optimize.
Collaborate with content, design, and sales teams to ensure campaign alignment and high-quality execution.
Deliver weekly performance reports, including actionable insights for clients and founders.
Be hands-on in experimentation with AI-driven campaign optimization and creative testing.
What We’re Looking For
Proven experience running performance marketing campaigns in both B2B and B2C segments.
Strong track record in lead generation, conversion optimisation, and ROI delivery.
Hands-on expertise with platforms: Google Ads, Meta Ads, LinkedIn Ads, SEO tools.
Mastery of automation and outreach tools like Apollo.io, Instantly, Lemlist, and CRM systems (Zoho, HubSpot, or similar).
Excellent written and spoken English communication skills—you’ll represent us to clients directly.
Strong analytical mindset with the ability to interpret data and turn it into action.
Resilient, accountable, and thrives in fast-paced, high-output environments.
Agency experience strongly preferred.
Why Join Raven Labs?
✔️ Work on global projects across Australia, the US, and India.
✔️ Be part of a fast-growing AI and digital consulting company.
✔️ Own and run campaigns end-to-end with autonomy.
✔️ Flexible work culture, but with accountability for results.
✔️ Long-term growth with potential leadership opportunities.
Apply now via LinkedIn and show us how you’ve delivered performance before. We would love to hear about your best campaign results.

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