Influencer Marketing Executive
1 month ago
dynamic Influencer Marketing Executive
to drive our outreach and engagement efforts, leveraging the power of influencers to amplify the excitement of the Global Games Show.Key Responsibilities:Influencer Outreach:
Identify, engage, and build relationships with gaming influencers, streamers, and content creators across platforms such as YouTube, Twitch, TikTok, and Instagram.Campaign Management:
Develop and execute innovative influencer campaigns to promote the Global Games Show, ensuring alignment with brand objectives and target audience interests.Content Collaboration:
Coordinate with influencers to create engaging content, including live streams, giveaways, behind-the-scenes features, and event promotions.Performance Tracking:
Monitor and analyze campaign performance metrics (reach, engagement, conversions) to assess ROI and optimize strategies.Event Integration:
Partner with influencers to drive participation in live events, panels, or special activities during the Global Games Show.Budget Management:
Manage influencer campaign budgets, negotiating fair and effective collaborations.Trend Analysis:
Stay updated on gaming and influencer marketing trends to inform strategy and remain competitive in the industry.Qualifications:Education:
Bachelor’s degree in Marketing, Communications, Business, or a related field.Experience:2+ years of experience in influencer marketing, ideally within the gaming or entertainment industry.Proven track record of executing successful influencer campaigns.Skills:Strong understanding of gaming culture and trends.Excellent communication and negotiation skills.Proficiency in social media platforms and influencer marketing tools.Analytical mindset with the ability to interpret data and optimize campaigns.Creativity to craft compelling content ideas and partnership approaches.Preferred:Existing network of gaming influencers or creators.Familiarity with event marketing.What We Offer:Competitive salary and benefits package.Opportunity to work with global gaming leaders and creators.Collaborative, innovative, and exciting work environment.Access to industry events and exclusive gaming showcases.
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