Marketing Head- Product
3 weeks ago
Purpose:
The Marketing Head for Adani AI Labs in Kolkata will play a pivotal role in driving the marketing strategies and initiatives. This leadership position requires a seasoned professional with 12-14 years of experience in the Technology Sector, preferably in Artificial Intelligence. The ideal candidate will be responsible for developing and executing innovative marketing plans to promote the company's products and services while aligning with Adani's values of innovation, sustainability, and diversity.
Experience:
12-14 years of Marketing experience in the Technology Sector
Proven track record of successful marketing strategies in the Artificial Intelligence industry
Demonstrated leadership experience in managing a high-performing marketing team
Roles and Responsibilities:
Develop and execute comprehensive marketing strategies to drive awareness and adoption of the company's Artificial Intelligence products and services
Lead and mentor a dynamic marketing team, fostering a culture of creativity, collaboration, and excellence
Collaborate with cross-functional teams to ensure alignment of marketing initiatives with overall business objectives
Conduct market research and analysis to identify trends, opportunities, and threats in the Artificial Intelligence industry
Oversee the creation of compelling marketing collateral, including sales presentations, case studies, and white papers
Establish and maintain strong relationships with key stakeholders, clients, and industry partners
Drive digital marketing efforts, including SEO, SEM, and social media campaigns, to enhance brand visibility and engagement
Monitor and analyze the performance of marketing campaigns, utilizing data-driven insights to optimize strategies and tactics
Stay updated on industry developments and best practices, integrating innovative approaches into the marketing plans
Represent the company at industry events, conferences, and seminars to enhance brand reputation and network with potential clients.
Education Qualification:
Bachelor's degree in marketing, Business Administration, or a related field
Master's degree or MBA in Marketing or a relevant discipline (preferred)
Certification Required:
Professional certification in Marketing or Digital Marketing
Certifications in Artificial Intelligence or Technology Marketing (preferred)
Behavioral Skills:
Excellent leadership and team management abilities
Strong communication and interpersonal skills
Strategic thinking and decision-making capabilities
Adaptability and resilience in a fast-paced environment
Passion for innovation and continuous learning
Technical Skills:
Basic understanding of Artificial Intelligence technologies and applications
Proficiency in digital marketing tools and platforms
Knowledge of data analytics and market research methodologies
Experience with CRM systems and marketing automation software
Expertise in developing and executing multi-channel marketing campaigns
Non-Negotiable Skills:
Experience in the Technology Sector
Proven leadership in Marketing for the tech. industry
Demonstrated success in driving innovative marketing strategies
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