B2B Marketing Programs/Event Manager

3 weeks ago

Tiruppur, India HSV Digital Full time

Company : HSV.digital Location : Remote (Only US Time Zone working hours) Compensation : 15-20 LPA Joining : Immediate joiners only About the Role HSV.digital is seeking an experienced and driven B2B Marketing Program Manager to lead high-impact marketing programs across global campaigns and events. The ideal candidate brings a strong mix of strategic marketing, operational excellence, and data-driven execution. You will work closely with internal teams, external agencies, and US-based stakeholders to deliver measurable results that drive business growth. Exposure to the Microsoft ecosystem (solutions, products, partner motions) is a plus. Key Responsibilities Lead end-to-end planning and execution of integrated B2B marketing programs, including digital campaigns, webinars, and field/partner events/Partner calls. Define program scope, objectives, KPIs, timelines, and resource plans for multiple concurrent initiatives. Manage multiple concurrent programs - for different clients/offerings - ensuring each is on track, within scope, and delivering expected outcomes. Oversee marketing operations-workflows, approvals, tracking systems, risk management, and optimization. Drive data-led decisions: monitor performance (pipeline, leads, conversions, ROI) and identify actionable insights for continuous improvement. Manage clients and vendor partners for flawless campaign and event execution. Work in alignment with US time zones, attending client calls and managing day-to-day coordination. Serve as the operations & delivery champion in the B2B marketing practice at HSV.digital - drive best-practice sharing across programs, help build the template, tools and playbooks. Required Skills & Experience 5-7+ years of experience in B2B marketing program management and marketing operations, ideally for US/Canada markets. Strong expertise in marketing campaign execution and event marketing with proven impact on lead generation and pipeline growth. Experience with marketing technology/operations tools (e.g., marketing automation, dashboards, program management). Strong written and verbal communication skills with experience in a B2B role and tech industry exposure Strong analytical mindset, able to translate data into strategic insights and optimization plans. Experience in Technology/SaaS or enterprise marketing environments preferred. Knowledge of Microsoft products or partner ecosystem is an advantage. Advanced degree (Master’s or MBA) in Marketing, Business, or a related field preferred. How to Apply If you are a results-driven B2B marketing programs professional with strong campaign and event expertise, ready to contribute immediately, please send your resume to or apply via .

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