Marketing Automation Specialist

7 days ago

Bengaluru, India Tamara Leisure Experiences Full time

Purpose of the Job

Tamara Leisure Experiences is looking for an experienced Marketing Automation Specialist with

expertise in Salesforce, Zoho, HubSpot, and similar tools to drive the optimization of our marketing

campaigns and enhance customer engageme nt across all touchpoints.

Role & responsibilities

  1. **Marketing Automation Strategy:** Develop and implement comprehensive marketing

automation strategies to streamline processes, improve efficiency, and maximize ROI across all

m arketing initiatives.

  1. **Campaign Management:** Oversee the end to end execution of marketing campaigns,

including email marketing, lead nurturing, segmentation, and personalization, using platforms such

as Salesforce Marketing Cloud, Zoho Campaigns, an d HubSpot.

  1. **Platform Management:** Manage and optimize marketing automation platforms, including

Salesforce, Zoho, HubSpot, and other relevant tools, to drive efficiency and effectiveness in campaign

delivery.

  1. **Data Analysis:** Analyze campaign performance metrics, customer data, and user behavior to

identify insights, trends, and opportunities for optimization and personalization.

  1. **Lead Generation and Nurturing:** Implement lead generation and nurturing programs to drive

qualified leads through the sales funnel, optimize conversion rates, and enhance customer retention.

  1. **Content Development:** Collaborate with the content team to develop compelling content

assets tailored to different segments of the target audience and stagesassets tailored to different segments of the target audience and stages of the customer the customer journey. 7. **A/B Testing and Optimization:** Conduct A/B tests to optimize email content, subject lines,

  1. **A/B Testing and Optimization:** Conduct A/B tests to optimize email content, subject lines, CTAs, and other elements to improve engagement, conversion rates, and overall campaign CTAs, and other elements to improve engagement, conversion rates, and overall campaign performance.performance.

  2. Integration and Automation8. *Integration and Automation:** Integrate marketing automation systems with CRM platforms, :** Integrate marketing automation systems with CRM platforms, website analytics tools, and other marketing technologies to ensure seamless data flow, lead website analytics tools, and other marketing technologies to ensure seamless data flow, lead management, and attribution.management, and attribution.

  3. **Compliance and Best Practices:** Stay abreast of industry best pr9. **Compliance and Best Practices:** Stay abreast of industry best practices, regulations, and actices, regulations, and guidelines related to email marketing, data privacy, marketing automation, and CRM integration.guidelines related to email marketing, data privacy, marketing automation, and CRM integration.

10.10. **Cross Functional Collaboration:** Collaborate closely with cross functional teams, including

marketing, sales, IT, and customer service, to align marketing automation initiatives with business

objectives and priorities.

  • Marketing Specialist

    12 hours ago

    Bengaluru, Karnataka, India SumukhA Automation Pvt.,Ltd Full time ₹ 8,00,000 - ₹ 12,00,000 per year

    Company DescriptionSumukhA Automation Private Limited specializes in manufacturing Wind Blade Mould Fixtures, Logistic Fixtures for Road Transport & Shipping of Wind Blades, Wind Tower, and Wind Hubs. The company intends to broaden its product offerings for Construction and Mining Equipment, as well as General Engineering Products for domestic and...

  • Marketing Automation Specialist

    4 days ago

    Bengaluru, Karnataka, India Kaseya Full time ₹ 9,00,000 - ₹ 12,00,000 per year

    Marketing Automation SpecialistBangalore, IndiaWe are hiring aMarketing Automation Specialistto be a key contributor to our growing marketing automation practice. You will be responsible for the management and day-to-day operation of Kaseya's marketing technology and automation systems, specifically Marketo and , and other adjacent platforms. You will work...

  • Marketing Automation Specialist

    7 days ago

    Bengaluru, India X-Rite Full time

    Imagine yourself… Growing your expertise and expanding your skillset with every project. Owning your ambition and fueling your career growth. Collaborating with a bright, diverse, global team. Joining a colorful company with a proven track record of success and an exciting future ahead. It's all possible with a role at X-Rite, the global leaders in color...

  • Marketing Automation Expert

    2 weeks ago

    Bengaluru, Karnataka, India beBeeAutomation Full time

    Marketing Automation SpecialistWe are seeking a Marketing Automation Specialist to join our team. The ideal candidate will have a strong background in marketing automation and experience with Eloqua, as well as excellent analytical and troubleshooting skills.The successful candidate will possess:A bachelor's degree in business, marketing, or computer...

  • Marketing Automation Expert

    2 weeks ago

    Bengaluru, Karnataka, India beBeeAutomation Full time ₹ 1,20,00,000 - ₹ 2,00,00,000

    Job Title: Marketing Automation SpecialistJob DescriptionWe are seeking a detail-oriented and tech-savvy marketing automation specialist to manage and optimize our customer relationship management systems and marketing automation platforms. In this role, you will be responsible for maintaining data integrity, developing automated workflows, and driving...

  • Marketing Automation Specialist

    7 days ago

    Bengaluru, India Net Connect Full time

    Location: Bangalore Experience: 3 - 6 Years CTC: LPA Notice Period: Immediate to 15 Days About the Role We are looking for a Marketing Automation Specialist to join our dynamic marketing team in Bangalore. In this role, you will design and manage automation strategies that enhance customer engagement, optimize lead generation, and support sales conversion....

  • Marketing Automation Specialist

    2 weeks ago

    Bengaluru, Karnataka, India Resmed Full time

    Job DescriptionJoin the ResMed Sleep and Respiratory Care Team todayResMed is a global leader in connected devices and digital health. We help millions of people sleep, breathe and live better lives. Are you ready to help fuel our growth As ResMed continues to evolve with the future of healthcare, our customer-centric organization focuses on cloud-connected...

  • Marketing Automation Specialist

    7 days ago

    Bengaluru, India Resmed Full time

    Join the ResMed Sleep and Respiratory Care Team today ResMed is a global leader in connected devices and digital health. We help millions of people sleep, breathe and live better lives. Are you ready to help fuel our growth? As ResMed continues to evolve with the future of healthcare, our customer-centric organization focuses on cloud-connected devices and...

  • Automation Specialist

    2 weeks ago

    Bengaluru, Karnataka, India beBeeTosca Full time ₹ 15,00,000 - ₹ 25,00,000

    Tosca Automation SpecialistWe are looking for an experienced Tosca automation specialist to join our team. As a Tosca automation specialist, you will be responsible for designing, developing, and implementing automated testing solutions using Tosca.

  • Marketing Manager

    2 days ago

    Bengaluru, Karnataka, India Automation Anywhere Full time ₹ 12,00,000 - ₹ 36,00,000 per year

    About UsAutomation Anywhere is the leader in Agentic Process Automation (APA), transforming how work gets done with AI-powered automation. Its APA system, built on the industry's first Process Reasoning Engine (PRE) and specialized AI agents, combines process discovery, RPA, end-to-end orchestration, document processing, and analytics—all delivered with...