Performance Marketing Executive

1 month ago

Mumbai Metropolitan Region, India TVA group Full time

Company Description

TVA (The Voice Authority) is an advertising, content production and design agency based in Mumbai. Our mission is to drive human progress and advancement through effective communication, storytelling, and human-centric design. We specialize in video content production, marketing, strategy, and partnerships. Our expertise is trusted by organizations such as Flipkart, Myntra, Zivame, Damensch, WOW, CULT, and Beautiful Homes (Asian Paints).


Job Overview

We are looking for an enthusiastic Performance Marketing Executive to join our team. The ideal candidate will be responsible for executing and optimizing paid media campaigns across various platforms like Google Ads, Facebook, Instagram, and other digital marketing channels.


Key Responsibilities


Campaign Management:

Execute, manage, and optimize paid advertising campaigns across Google Ads, Facebook, Instagram, LinkedIn, and other platforms to drive traffic, leads, and conversions.


Strategy Development:

Assist in the development and execution of performance marketing strategies to achieve client goals, targeting the right audience through efficient and cost-effective channels.


Keyword Research & Audience Targeting:

Conduct in-depth keyword research, identify new opportunities for targeting, and create tailored audience segments for campaigns based on client goals.


Performance Analysis & Reporting:

Monitor the performance of campaigns regularly and provide insights on key metrics such as ROI, CTR, CPA, conversion rates, etc. Use data to analyze trends, measure success, and implement improvements.


A/B Testing & Optimization:

Conduct A/B tests on ad creatives, landing pages, and audience segments to improve performance and conversion rates. Constantly tweak campaigns to achieve optimal results.


Budget Management:

Work within set budgets, ensuring that performance marketing efforts are cost-effective and aligned with overall business objectives.


Collaboration with Cross-functional Teams:

Collaborate with creative, content, and design teams to create compelling ad copies, graphics, and landing pages that drive higher engagement and conversion.


Stay Up-to-Date with Trends:

Continuously research and stay updated on the latest performance marketing trends, tools, and best practices to ensure campaigns are innovative and competitive.


Client Reporting:

Provide regular reports and updates to clients, presenting campaign performance, analysis, and recommendations for optimization.


Qualifications and Skills


Experience:

1-2 years of experience in performance marketing, digital advertising, or a similar role, preferably within an agency environment. Experience with paid media platforms (Google Ads, Facebook Ads, LinkedIn, etc.) is a must.


Education:

A Bachelor’s degree in Marketing, Advertising, Business, or a related field.


Technical Proficiency:

Familiarity with paid media platforms (Google Ads, Facebook Business Manager, Instagram Ads, LinkedIn Ads, etc.) and Google Analytics.


Analytical Skills:

Strong analytical skills with the ability to track, measure, and interpret performance metrics. Comfortable using Excel, Google Sheets, or other data tools to create reports.


Attention to Detail:

A keen eye for detail, particularly when it comes to campaign setup, ad copy, and creative assets.


Problem-Solving Skills:

Strong problem-solving skills with the ability to troubleshoot campaign issues, optimize performance, and pivot strategies when necessary.


Communication Skills:

Excellent written and verbal communication skills. Ability to present and explain campaign results to both internal teams and clients.


Creative Mindset:

While data-driven, an ability to contribute creatively to ad copy and campaign ideas is a plus.



Employment Type: Full-Time

Location: Mumbai, Maharashtra (Andheri E)

  • Marketing Executive

    7 months ago

    Mumbai, India Marketing Executive Full time

    experience developing and executing marketing campaigns while managing and inspiring a team. He/she will be comfortable with day-to-day marketing activities, as well as long-term strategy, thriving with tight deadlines and changing needs. If you are a people-person who loves the rewarding challenge of building a brand, we want to hear from...

  • Performance Marketing Executive

    4 weeks ago

    Mumbai Metropolitan Region, India Tipple Works Co. Full time

    Job Title: Performance Marketing Executive Employment Type: Full-Time Key Responsibilities: Campaign Setup and Management: Create and launch performance marketing campaigns on Meta, Google Ads, and Amazon Advertising platforms. Ensure proper targeting, budgeting, and bidding strategies for maximum ROI. Monitor and optimize campaigns to improve...

  • Performance Marketing Executive

    4 weeks ago

    Mumbai Metropolitan Region, India Tipple Works Co. Full time

    Job Title: Performance Marketing ExecutiveEmployment Type: Full-TimeKey Responsibilities:Campaign Setup and Management:Create and launch performance marketing campaigns on Meta, Google Ads, and Amazon Advertising platforms.Ensure proper targeting, budgeting, and bidding strategies for maximum ROI.Monitor and optimize campaigns to improve performance metrics...

  • Performance Marketing

    6 months ago

    Mumbai Metropolitan Region, India Dr Su Full time

    Want to be a part of a team that’s making India’s first evidence based health and beauty product brand? Greattt! Join the revolution!Dr. Su is one of the fastest growing brands in the health and beauty segment. With a community of over 7,00,000 people this dermatological brand is disrupting the industry with its research backed in innovative products....

  • Performance Marketing

    5 months ago

    Mumbai Metropolitan Region, India Dr Su Full time

    Want to be a part of a team that’s making India’s first evidence based health and beauty product brand? Greattt! Join the revolution! Dr. Su is one of the fastest growing brands in the health and beauty segment. With a community of over 7,00,000 people this dermatological brand is disrupting the industry with its research backed in innovative products....

  • Performance Marketing

    1 month ago

    Mumbai Metropolitan Region, India Group Bayport Full time

    Group Bayport, a US Headquartered Organization is a rapidly growing global e-Commerce, B2B2C, B2B and B2C organization and an industry leader in print technology, operates in the United States, Canada, Australia, New Zealand, UK, and India through its family of brands – Banner Buzz, Covers & All, Vivyx Printing, Circle One, Giant Media, and Neon Earth....

  • Performance Marketing Manager

    1 month ago

    Mumbai Metropolitan Region, India ANSSI Wellness Full time

    Position: Performance Marketing Manager Location: Mumbai Reporting To: Head of Marketing About ANSSI Wellness ANSSI Wellness is Asia’s fastest-growing chain of spine clinics specializing in non-surgical, non-invasive spinal decompression treatments. With a mission to redefine spine care, we have successfully avoided over 6,500 unnecessary spinal...

  • Performance Marketing Manager

    1 month ago

    Mumbai Metropolitan Region, India ANSSI Wellness Full time

    Position: Performance Marketing ManagerLocation: MumbaiReporting To: Head of MarketingAbout ANSSI WellnessANSSI Wellness is Asia’s fastest-growing chain of spine clinics specializing in non-surgical, non-invasive spinal decompression treatments. With a mission to redefine spine care, we have successfully avoided over 6,500 unnecessary spinal surgeries,...

  • Performance Marketing Executive

    7 months ago

    Mumbai, Maharashtra, India INSOMNIACS DIGITAL MARKETING Full time

    **Company Description** Insomniacs is a digital marketing agency located in Mumbai. We are a team of sleep-deprived youngsters striving to make our client's brand unforgettable. Our diverse team includes creatives, artists, writers, social media managers, visualizers, and developers working together to create digital solutions, website management, SEO, and...

  • Assistant Manager

    3 weeks ago

    Mumbai Metropolitan Region, India ZEE5 Full time

    About ZEE5 ZEE5 is the OTT platform of the ZEE Network and is the fastest growing OTT platform in India & global markets. With a line-up of top-rated shows of India across 12 languages, ZEE5 provides access to best TV shows and Top Bollywoodblockbusters, apart from 100,000+ hours of network content. We are on a mission to create India’s top 2 OTT brand...

  • Assistant Manager

    3 weeks ago

    Mumbai Metropolitan Region, India ZEE5 Full time

    About ZEE5ZEE5 is the OTT platform of the ZEE Network and is the fastest growing OTT platform in India & global markets. With a line-up of top-rated shows of India across 12 languages, ZEE5 provides access to best TV shows and Top Bollywoodblockbusters, apart from 100,000+ hours of network content. We are on a mission to create India’s top 2 OTT brand and...

  • Sr Associate

    2 days ago

    Mumbai Metropolitan Region, India The Souled Store Full time

    About Us : The Souled Store is one India’s fastest growing youth focused lifestyle brand. We started in 2013 as a homegrown Indian brand and today we are one of the largest online merchandising platforms with licenses like Disney, Warner Bros., WWE, IPL, Viacom18 to name a few. Apart from selling products with themed designs such as superheroes, movies,...

  • Sr Associate

    2 days ago

    Mumbai Metropolitan Region, India The Souled Store Full time

    About Us : The Souled Store is one India’s fastest growing youth focused lifestyle brand. We started in 2013 as a homegrown Indian brand and today we are one of the largest online merchandising platforms with licenses like Disney, Warner Bros., WWE, IPL, Viacom18 to name a few. Apart from selling products with themed designs such as superheroes, movies, TV...

  • Associate - Performance Marketing

    6 months ago

    Mumbai, Maharashtra, India Northwest Executive Education -GL Full time

    Associate - Performance Marketing Experience: 4 - 6 years Location: Mumbai Roles and Responsibilities - Manage, review, and perform program marketing responsibilities associated with Facebook, Linkedin, Google Ads, Instagram and other digital platforms. - Provide oversight and manage new paid search campaigns, ad groups, and accounts and aid in the...

  • Digital Marketing Specialist

    1 month ago

    Mumbai Metropolitan Region, India ANSSI Wellness Full time

    Job Summary:An exciting opportunity has arisen for a skilled Digital Marketing Specialist to join the ANSSI Wellness team as a Performance Lead. In this role, you will be responsible for driving lead generation through paid and organic campaigns on social media platforms like Facebook, Instagram, YouTube, and others.About ANSSI Wellness:ANSSI Wellness is...

  • Marketing Executive

    2 months ago

    Mumbai Metropolitan Region, India Triton Logistics & Maritime, An Abrao Group Company Full time

    Job Title: Marketing ExecutiveLocation: Vikhroli East, On-site, Monday to FridayExperience: 3-5 yearsSalary: INR 400,000/- to INR 500,000/- (Negotiable)Industry: Logistics and Supply ChainAbout the Role:We are seeking a dynamic and results-oriented Marketing Executive to join our team in the logistics and supply chain industry. If you have a strong...

  • Sem Executive/ Performance Marketing Executive

    7 months ago

    Mumbai, Maharashtra, India The Brand Saloon - Digital Marketing Agency Full time

    Job Summary: We are seeking a detail-oriented and results-driven SEM Executive to support our digital marketing efforts. The SEM Executive will assist in the execution and optimization of digital marketing campaigns across various channels to drive traffic, conversions, and revenue. **Responsibilities**: - Conduct keyword research and analysis to identify...

  • Sem Executive/ Performance Marketing Executive

    7 months ago

    Mumbai, Maharashtra, India The Brand Saloon - Digital Marketing Agency Full time

    Job Summary: We are seeking a detail-oriented and results-driven SEM Executive to support our digital marketing efforts. The SEM Executive will assist in the execution and optimization of digital marketing campaigns across various channels to drive traffic, conversions, and revenue. **Responsibilities**: - Conduct keyword research and analysis to identify...

  • Retention Marketing Executive

    1 month ago

    Mumbai Metropolitan Region, India The Sleep Company Full time

    Job Title: Retention Marketing Executive Company: The Sleep Company Location: Mumbai About Us: The Sleep Company is dedicated to enhancing our customers' sleep experience with top-of-the-line products and innovative solutions. We are looking for a motivated Retention Executive to join our dynamic team and drive the success of our retention marketing...

  • Retention Marketing Executive

    1 month ago

    Mumbai Metropolitan Region, India The Sleep Company Full time

    Job Title: Retention Marketing ExecutiveCompany: The Sleep CompanyLocation: MumbaiAbout Us: The Sleep Company is dedicated to enhancing our customers' sleep experience with top-of-the-line products and innovative solutions. We are looking for a motivated Retention Executive to join our dynamic team and drive the success of our retention marketing...