
AD/D/AVP - Ad Sales - AdTech/MarTech Industry
3 weeks ago
Company Description
Nitro Commerce is a Series A adtech startup founded in 2023 by an experienced team from Wigzo, a pioneering martech company that was successfully acquired by Shiprocket, marking a significant cash exit. The company is led by Umair Mohammed, a well-known figure in the martech space and founder of Wigzo, who brings deep expertise in ecommerce and marketing technology innovation. Nitro Commerce specializes in delivering in-market identified audiences targeted contextually with the most relevant creative, driving conversions directly on the brand's own website within the same or multiple sessions
Role Description
- Develop and Execute Ad/MarTech Sales Strategy:
Create and implement a comprehensive sales strategy aligned with the company's overall business objectives to maximize advertising revenue. - Revenue Growth:
Set ambitious yet achievable revenue targets for the ad sales team and ensure their execution. - Identify New Opportunities:
Explore and capitalize on new advertising opportunities, including emerging platforms, ad formats, and partnerships. - Market Analysis
: Monitor industry trends, competitor activities, and market dynamics to adapt sales strategies accordingly. - Foster a Positive Culture:
Cultivate a collaborative, results-oriented, and motivated sales culture. - Develop & Lead the Team
: Identify and nurture high-potential team members for future leadership roles. - Compensation and Incentives
: Design and oversee compensation and incentive programs that motivate the sales team to achieve targets - Sales Process Optimization:
Define and refine efficient and scalable sales processes. - Sales Tools and Technology:
Oversee the effective use of CRM and other sales technologies to manage leads, track progress, and improve efficiency - Building and Maintaining Client Relationships
: Cultivating strong, long-term partnerships with advertisers is paramount - Budgeting and Forecasting:
Developing and managing the ad sales budget, including revenue projections and expense control. - Cost Management:
Identifying and implementing strategies to optimize sales-related expenses (e.g., travel, marketing materials, team resources).
Qualifications
- 6+ years of Sales Management, Business Development, and Advertising Sales experience
- Strong leadership and team management skills
- Excellent communication and negotiation skills
- Knowledge of advertising or digital ads and technologies
- Experience in Advertising/AdTech/MarTech Agency is must
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