SEO & Lead Generation Executive

5 days ago


Kozhikode, India TESTRON GROUP Full time

Location: Remote Experience: Minimum 2 Years Employment Type: Full-Time Company Description TESTRON GROUP, headquartered in Guangzhou, China, with regional offices in UAE and USA, is a leader in Industrial and QC material testing equipment. As an innovative engineering company, we focus on application-oriented solutions, emphasizing sustainability and social responsibility. Our mission is to connect the world without costing the earth, providing robust, long-lasting devices and exceptional customer support. TESTRON's product range includes equipment for various industries, including plastics, polymers, packaging, metals, textiles, color, and concrete. ✨ About the Role: We are looking for a passionate and results-driven SEO & Lead Generation Executive to join our marketing team. The ideal candidate should have hands-on experience in both on-page/off-page SEO and B2B lead generation strategies, with a proven ability to drive traffic and generate quality leads. Key Responsibilities: ·      Develop and implement effective SEO strategies to improve website ranking and visibility. ·      Conduct keyword research, competitor analysis, and content optimization. ·      Manage link-building campaigns and outreach activities. ·      Generate qualified leads through multiple channels (organic, email, , etc.). ·      Track and report performance metrics for SEO and lead generation campaigns. ·      Collaborate with the content and design teams to align SEO efforts with marketing goals. Requirements: ·      Minimum 2 years of experience in SEO and lead generation. ·      Strong knowledge of Google Analytics, Search Console, and SEO tools (Ahrefs, SEMrush, etc.). ·      Familiar with CRM systems and email marketing tools. ·      Excellent analytical and communication skills. ·      Ability to work independently and meet deadlines. ·      Experience in the industrial or engineering sector is a plus



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