SEO Specialist

1 week ago


Kozhikode, Kerala, India Blend-ed® Full time ₹ 9,00,000 - ₹ 12,00,000 per year

Who we are

Blend-ed Learning Cloud is a modern, AI-powered Learning Management System (LMS) designed for organizations that prioritize engagement, scale, and simplicity in training. From fast-growing startups to established enterprises, our platform powers learning experiences that help people grow faster and smarter.

We're a bootstrapped, product-focused team that believes in thoughtful growth, continuous improvement, and long-term relationships — both with customers and our teammates. With clients across the globe and industries like healthcare, education, and enterprise software, we're on a mission to make online learning deeply human and incredibly effective.

We work with a mix of onsite and hybrid team members. We believe in clarity, autonomy, and results — not micromanagement.

About The Role
We're looking for an
SEO Specialist
who is ready to go beyond traditional search engine optimization. In addition to managing on-page, off-page, and technical SEO, you'll explore
Generative Engine Optimization (GEO)
and
Answer Engine Optimization (AEO)
to help Blend-ed rank in AI-powered search platforms like
ChatGPT, Gemini, and other emerging AI tools
.

You'll work closely with marketing, product, and content teams to optimize our website, create search-friendly content, and stay ahead of the AI revolution in search. This is an
on-site
role
, perfect for someone curious, adaptive, and excited about shaping the future of AI-driven digital discoverability.

What you'll be doing

  • Perform website audits and implement recommendations to improve rankings in traditional and AI-driven search
  • Conduct keyword research and develop strategies for SEO, GEO, and AEO
  • Optimize website content, meta tags, internal linking, and structured data for AI-friendly indexing
  • Monitor SEO and AI-search metrics and generate actionable insights
  • Collaborate with content and product teams to ensure content is search-engine and AI-engine friendly
  • Stay updated with the latest AI search trends, algorithms, and ranking factors
  • Explore new opportunities to rank Blend-ed on emerging AI platforms
  • Drive organic traffic growth from both traditional and AI-driven channels

Requirements
Who we're looking for

We're looking for someone who:

  • Has strong understanding of SEO fundamentals: on-page, off-page, and technical SEO
  • Can perform keyword research and identify high-impact opportunities
  • Is familiar with GEO (Generative Engine Optimization) and AEO (Answer Engine Optimization) concepts
  • Is curious about AI-driven search and ready to adapt to evolving platforms like ChatGPT, Gemini, and similar AI tools
  • Can analyze website performance and provide actionable recommendations
  • Is comfortable using SEO and AI analytics tools such as Google Analytics, Search Console, Ahrefs, SEMrush, and AI ranking tools
  • Can collaborate with content creators and developers to implement best practices
  • Has strong English communication skills for content review and creation
  • Is proactive, adaptable, and passionate about the intersection of SEO and AI

Skills and mindset matter more than prior experience — we're looking for someone who can
learn fast, experiment, and innovate
.

Benefits
What's in it for you

  • Competitive compensation
  • Flexible onsite or hybrid working options
  • Health insurance coverage
  • Opportunity to shape AI and SEO strategy in a growing SaaS platform
  • Work with a collaborative team that values experimentation, innovation, and measurable impact
  • Learn and grow in a fast-evolving AI + EdTech environment

Next steps

If you're passionate about SEO and ready to help Blend-ed
rank in both traditional and AI-powered search engines
, we'd love to hear from you.

Please include in your application:

  • A short note on why you're interested in this role
  • Any examples of SEO, AI content optimization, or GEO/AEO work (if available)

Originality in applications

At Blend-ed, we value originality and a personal touch in applications. While we understand the growing trend of AI assistance, we discourage the use of AI tools like ChatGPT for crafting your application responses. We're looking for genuine, human-written anecdotes and workflows — AI-generated responses tend to be lackluster and are easy to identify. If you do choose to use AI assistance, please be transparent and mention it. However, know that priority will be given to applications demonstrating personal effort and original thinking.


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