
Lead Generation Specialist
4 weeks ago
Kajkarma Innovations Pvt. Ltd. is a fast-growing IT solutions company delivering web development, app development, AI-driven solutions, custom software, and digital marketing services to clients worldwide. We work with startups, MSMEs, eCommerce, colleges, hospitals, retail, and more.
Role Overview
We are looking for a Lead Generation Specialist to fuel our business growth by identifying, qualifying, and nurturing high-quality leads. You will play a crucial role in expanding our client base and ensuring a steady pipeline of opportunities for the sales team.
Key Responsibilities
- Research and identify potential clients across industries (startups, MSMEs, eCommerce, healthcare, education, retail, etc.).
- Generate B2B leads through LinkedIn, Upwork, Apollo, Crunchbase, email campaigns, and social media.
- Maintain and manage lead data in CRM (HubSpot/Zoho or similar).
- Execute cold email, LinkedIn, and social media outreach campaigns.
- Qualify leads and schedule meetings for the sales team.
- Collaborate with marketing and sales teams to optimize campaigns.
- Track, analyze, and report lead generation performance (KPIs, ROI, conversion rates).
Key Skills
- B2B Lead Generation & Prospecting
- Market Research & CRM Management
- LinkedIn Sales Navigator, Apollo, Upwork, Fiverr, etc.
- Cold Emailing & Social Media Lead Gen
- Strong Written & Verbal Communication
- Knowledge of IT Services (Web, App, AI, Digital Marketing)
- Negotiation & Client Handling
- Data-driven Approach & KPI Tracking
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