Social Media Strategist
3 weeks ago
Company Description
The White Box is a Bangalore based Events & Experience curation brand that stands as a premier curator of innovative leisure experiences, catering to both individual enthusiasts seeking weekend activities, and corporate entities for brand activations and employee engagement events.
- Individual Experiences: TWB offers various weekend leisure activities to choose from such as - culinary, masterclasses, art workshops, adventure activities and more.
- Corporate Solutions: We offer unique team engagement experiences as well as support in brand activation events. Brands worked with - Google, Bacardi, Branch Metrics, UpGrad, Loewe, Herman Miller and more.
Role Description
- Create and curate high-quality content for social media platforms, including posts, graphics, videos, and other multimedia assets.
- Develop and execute social media strategies to achieve business objectives, including increasing brand awareness, engagement, and website traffic
- Analyze social media performance metrics, track KPIs, and provide regular reports on campaign effectiveness and ROI.
- Stay up-to-date with social media trends, tools, and best practices, and recommend innovative strategies to maximize reach and engagement.
- Manage social media advertising campaigns, including budget allocation, targeting, ad creation, and optimization.
Qualifications
- Bachelor’s degree in marketing, communications, or related field.
- Proven experience as a Social Media Manager or similar role, with a track record of successful social media campaigns.
- Proficiency in social media management tools, analytics platforms, and advertising platforms.
- Strong written and verbal communication skills, with the ability to craft compelling and engaging content.
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