Social Media Strategist
3 weeks ago
We are looking for someone with experience writing high-quality content that passes the “Click
Test.” (If you were a user - would you wait, think & click?). Social media is the face of every brand. It reflects not just the brand & vision but also its voice, personality and entire feel.
This is for our Fashion Brand.
WHAT YOU’LL BE DOING:
- Structuring and implementing the brand’s social media strategies
- Developing brand awareness by generating relatable content around topical events and Social Media trends.
- Encourage product adoption via social media posts
- Manage and Grow all social media accounts - Facebook, YouTube, Instagram, , WhatsApp etc.
- Optimize existing social channels and explore future platforms to invest in
- Create content on own through phone and keep the social media platforms active
- Your primary focus will be promoting marketing campaigns, growing subscribers and brand awareness to support strategic brand goals.
- Pull & interpret data from social listening tools including volume, sentiment, conversation drivers, influencers, etc and convert them into content pieces from blogs, reels, videos, stories, posts, and listicles (Think beyond)
WHAT YOU’LL BRING TO THE TEAM?
- You write content that is clear, easy to read and more engaging than similar content out there.
- 3-5 years of content marketing and/or social media management experience
- Experience working for a D2C/ Fashion/ FMCG brand(s)
- Have a sound understanding of the social media, meme culture, and entertainment industry trends
- You are able to communicate complex topics in ways that are relatable and understandable for readers.
- Ability to work independently, organize, set priorities and complete work within given deadlines
- You have proven experience delivering value-based communications.
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