Lead Generation Associate

4 weeks ago

Chennai, India Vaya Full time
  • Generate leads using AI tools, build a strong database, analyze customer needs, optimize campaigns, and collaborate across teams
  • Requires 3-6 years of experience in B2B sales, strong communication, data analysis skills, and lead qualification expertise
  • Responsibilities:Lead Generation with AI Tools: Proactively identify and generate new business leads using various AI-powered prospecting and lead generation tools and platforms
  • Database Management: Build, maintain, and enrich a comprehensive and accurate customer database (CRM) to support sales and marketing initiatives
  • Customer Needs Analysis: Conduct in-depth research and analysis to understand potential customer needs, pain points, and business challenges
  • Campaign Optimization: Contribute to the development and optimization of lead generation campaigns, continuously analyzing performance metrics and suggesting improvements
  • Lead Qualification: Qualify leads rigorously to ensure they meet established criteria before handing them off to the sales team
  • Cross-functional Collaboration: Work closely with sales, marketing, and product teams to ensure alignment on lead generation strategies and seamless handoffs
  • Track and report on lead generation activities, pipeline development, and conversion rates
  • Stay updated on the latest AI tools and trends in lead generation and sales technology

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