Chief Strategy Officer

3 weeks ago

Pune, India ViralMint Full time

About ViralMint Media Pvt. Ltd.

ViralMint Media is a results-driven performance marketing agency specializing in data-led digital

campaigns, ROI optimization, and growth strategies across diverse industries. With a focus on

measurable outcomes, ViralMint empowers brands to scale through innovative performance

marketing solutions, media planning, influencer networks, and conversion rate optimization.

Position Overview

As the Chief Strategy Officer (CSO) at ViralMint Media, you will be a key member of the

executive team responsible for developing, communicating, executing, and sustaining strategic

initiatives. Your role is to align all departments around growth-centric objectives, expand service

offerings, and drive business transformation in a rapidly evolving digital marketing landscape.

Key Responsibilities

● Strategic Planning & Vision

○ Lead the development and execution of long-term business strategies aligned

with the company's mission and growth goals.

○ Identify emerging trends, technologies, and market opportunities in performance

marketing and digital media.

○ Partner with the CEO and leadership team to shape the overall direction of the

agency.

● New Market & Service Expansion

○ Drive market entry strategies for new geographies, platforms (e.g., programmatic,

influencer, affiliate), and verticals.

○ Evaluate acquisition, partnership, or investment opportunities to accelerate

growth.

● Cross-Functional Leadership

○ Collaborate with Marketing, Sales and Client Success teams to unify

go-to-market strategies and client delivery standards.

○ Translate strategic initiatives into actionable plans and ensure alignment across

departments.

● Client Growth & Innovation

○ Support the client teams in building scalable, innovative, and data-centric

solutions for high-impact performance marketing campaigns.

○ Work closely with major clients and stakeholders to understand needs and drive

long-term value.

● Data & Performance Oversight

○ Utilize analytics and reporting to monitor business KPIs, forecast revenue

opportunities, and evaluate strategic performance.

○ Oversee the creation of competitive intelligence and market research

frameworks.

● Internal Culture & Thought Leadership

○ Promote a high-performance, innovation-first culture focused on continuous

learning and accountability.

○ Represent ViralMint at industry events, conferences, and publications to position

the agency as a strategic leader in performance marketing.

Qualifications & Experience

● years of experience in strategic leadership roles, preferably within a digital

marketing agency.

● Proven experience in performance marketing, business transformation, or growth

strategy.

● MBA or equivalent experience in strategy, business development, or digital marketing.

● Deep understanding of data analytics, customer acquisition channels, and digital trends.

● Strong leadership, interpersonal, and communication skills with the ability to influence

cross-functional teams.

● Entrepreneurial mindset with a hands-on approach and a bias for action.

● Experience in handling a team of 100+.

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